{"id":5493,"date":"2020-07-29T10:35:52","date_gmt":"2020-07-29T09:35:52","guid":{"rendered":"https:\/\/gotoclient.com\/?page_id=5493"},"modified":"2025-07-03T15:09:17","modified_gmt":"2025-07-03T14:09:17","slug":"generacio-leads-b2b","status":"publish","type":"page","link":"https:\/\/gotoclient.com\/ca\/serveis\/generacio-leads-b2b\/","title":{"rendered":"Generaci\u00f3 de leads B2B"},"content":{"rendered":"\n<h1 class=\"wp-block-heading has-text-align-center has-x-large-font-size\" id=\"h-generacio-de-leads-b2b\"><strong>Generaci\u00f3 de Leads B2B<\/strong><\/h1>\n\n\n\n<h5 class=\"wp-block-heading has-text-align-center has-gray-color has-text-color\" id=\"h-com-agencia-de-captacio-de-leads-de-qualitat-per-a-empreses-construim-campanyes-enfocades-en-el-valor-empresarial-dels-nostres-clients-amb-la-finalitat-de-fer-creixer-la-cartera-de-clients-potencials-de-la-teva-empresa\">Com ag\u00e8ncia de captaci\u00f3 de leads de qualitat per a empreses, constru\u00efm campanyes enfocades en el valor empresarial dels nostres clients amb la finalitat de fer cr\u00e9ixer la cartera de clients potencials de la teva empresa.<\/h5>\n\n\n\n<div style=\"height:22px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<iframe loading=\"lazy\" width=\"100%\" height=\"715\" src=\"https:\/\/www.youtube.com\/embed\/aV1rDAmwmxw\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"\" style=\"\n    height: 720px !important;\"><\/iframe>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<div style=\"height:22px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading has-black-color has-text-color\" id=\"h-millor-agencia-de-generacio-de-leads-de-qualitat-b2b\" style=\"font-size:22px\"><strong><strong><strong>Millor ag\u00e8ncia de generaci\u00f3 de leads de qualitat B2B<\/strong><\/strong><\/strong>.<\/h2>\n\n\n\n<div style=\"height:22px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h5 class=\"wp-block-heading has-gray-color has-text-color\" id=\"h-els-nostres-serveis-de-generacio-de-leads-de-qualitat-son-a-360\u00ba-i-abasten-des-de-l-estrategia-fins-a-l-execucio-i-el-follow-up-de-la-campanya-per-aixo-els-nostres-clients-obtenen-resultats-reeixits-i-confien-en-la-qualitat-del-nostre-treball\">Els nostres serveis de generaci\u00f3 de leads de qualitat s\u00f3n a 360\u00ba, i abasten des de l&#8217;estrat\u00e8gia fins a l&#8217;execuci\u00f3 i el follow up de la campanya. Per aix\u00f2, els nostres clients obtenen resultats reeixits i confien en la qualitat del nostre treball.<\/h5>\n\n\n\n<div style=\"height:22px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-black-color has-text-color\" id=\"h-com-treballem\" style=\"font-size:19px\"><strong><strong>Com treballem?<\/strong><\/strong><\/h2>\n\n\n\n<div style=\"height:22px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ol class=\"wp-block-list\" id=\"block-040b3284-009c-4756-853d-f8e0e16c3f6c\">\n<li>En l\u2019estrat\u00e8gia determinem el <a href=\"https:\/\/landingpages.gotoclient.com\/ebook-how-to-create-buyer-people\">buyer persona<\/a> de la teva empresa amb els seus corresponents pain points (punts de dolor), per a despr\u00e9s construir el B2B buyer journey. Tenim sempre en compte el posicionament de la teva empresa per a determinar l&#8217;oferta de valor, el missatge i els canals a utilitzar.<br><br><\/li>\n\n\n\n<li>En l&#8217;embut de vendes o funnel ens<strong> <\/strong><a href=\"https:\/\/gotoclient.com\/seo-optimization\/en\/blog\/readapt-b2b-lead-generation-during-covid19\/?preview_id=4499&amp;preview_nonce=15c8c73d21&amp;preview=true&amp;_thumbnail_id=4485\"><strong>enfocarem en la fase de decisi\u00f3, <\/strong>per a la<strong> generaci\u00f3 de leads<\/strong><\/a><strong>.<\/strong><br><br><\/li>\n\n\n\n<li>D&#8217;altra banda, despr\u00e9s d\u2019obtenir la dada del lead, executem el lead nurturing B2B<br><br><\/li>\n\n\n\n<li>Una vegada llan\u00e7ada la campanya, analitzem la qualitat dels leads generats per a la teva empresa, la recepci\u00f3 dels quals s&#8217;integra amb el CRM dels nostres clients (integrem els leads amb Microsoft Dynamics 365, HubSpot, Marketo, o Oracle Eloqua, entre altres). O b\u00e9, es transmet al client de manera immediata, amb la condici\u00f3 de contactar amb el lead al m\u00e9s aviat possible i maximitzar les possibilitats d&#8217;obtenir un nou client potencial.<br><br><\/li>\n\n\n\n<li>Per tal d&#8217;obtenir els millors resultats, analitzem els KPIs i optimitzem la campanya de manera constant.<\/li>\n<\/ol>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"700\" src=\"https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/Generaci\u00f3n-de-leads-B2B-700x700.jpg\" alt=\"generaci\u00f3n de leads B2B de calidad\" class=\"wp-image-11255\" srcset=\"https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/Generaci\u00f3n-de-leads-B2B-700x700.jpg 700w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/Generaci\u00f3n-de-leads-B2B-250x250.jpg 250w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/Generaci\u00f3n-de-leads-B2B-150x150.jpg 150w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/Generaci\u00f3n-de-leads-B2B-768x768.jpg 768w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/Generaci\u00f3n-de-leads-B2B-1536x1536.jpg 1536w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/Generaci\u00f3n-de-leads-B2B-2048x2048.jpg 2048w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/Generaci\u00f3n-de-leads-B2B-1680x1680.jpg 1680w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/Generaci\u00f3n-de-leads-B2B-1020x1020.jpg 1020w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/Generaci\u00f3n-de-leads-B2B-730x730.jpg 730w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/Generaci\u00f3n-de-leads-B2B-1280x1280.jpg 1280w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/Generaci\u00f3n-de-leads-B2B-120x120.jpg 120w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/Generaci\u00f3n-de-leads-B2B-372x372.jpg 372w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:22px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-black-color has-text-color\" id=\"h-beneficis-de-llancar-una-campanya-de-generacio-de-leads-b2b\" style=\"font-size:22px\"><strong>Beneficis de llan\u00e7ar una campanya de <\/strong><a href=\"https:\/\/gotoclient.com\/seo-optimization\/en\/blog\/como-conseguir-leads-de-calidad-para-b2b\/?preview_id=3015&amp;preview_nonce=d1a7681cb2&amp;preview=true&amp;_thumbnail_id=5289\">generaci\u00f3 de leads B2B<\/a>:<\/h2>\n\n\n\n<div style=\"height:22px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-gray-color has-text-color\">Les campanyes de generaci\u00f3 de leads B2B cobren una gran import\u00e0ncia en el mercat, ja que, segons <a href=\"https:\/\/www.gartner.com\/en\/marketing\/research\/the-annual-cmo-spend-survey-2020-part1?utm_campaign=GML_GB_2020_GMLSPSV_C_BB1_RE-CMOSPSV-PART1_NonOpener&amp;utm_medium=email&amp;utm_source=Eloqua&amp;cm_mmc=Eloqua-_-Email-_-LM_GML_GB_2020_GMLSPSV_C_BB1_RE-CMOSPSV-PART1_NonOpener-_-0000\">Gartner<\/a>, el ROI, MQL (Marketing Qualified Leads) i SQL (Sales Qualified Leads) s\u00f3n les m\u00e8triques que m\u00e9s valoren els CMO\u2019s. El 53% dels especialistes en marketing confirmen que la meitat o m\u00e9s del seu pressupost s&#8217;assigna a la generaci\u00f3 de leads B2B, segons <a href=\"http:\/\/go.brighttalk.com\/rs\/105-RTY-982\/images\/Holger_B2B_Lead_Gen_Report.pdf\">LinkedIn<\/a>. En el m\u00f3n post-COVID, les empreses amb component B2B no es poden permetre no tenir una estrat\u00e8gia de pipeline marketing B2B.<br><\/p>\n\n\n\n<p class=\"has-gray-color has-text-color\">El 66% dels especialistes en marketing veuen els beneficis de la generaci\u00f3 de leads amb les xarxes socials, en dedicar nom\u00e9s sis hores a la setmana, segons <a href=\"http:\/\/go.brighttalk.com\/rs\/105-RTY-982\/images\/Holger_B2B_Lead_Gen_Report.pdf\">LinkedIn<\/a>. En conseq\u00fc\u00e8ncia, si es duu a terme una bona estrat\u00e8gia i seguiment de campanyes de generaci\u00f3 de leads, la corba de generaci\u00f3 \u00e9s relativament r\u00e0pida de superar.<\/p>\n\n\n\n<p class=\"has-gray-color has-text-color\">L\u2019oportunitat d\u2019ampliar la cartera de clients potencials de la teva empresa i convertir-te en la companyia de refer\u00e8ncia dins del sector.<\/p>\n\n\n\n<div style=\"height:22px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<div style=\"height:22px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading has-gray-color has-text-color\" id=\"h-la-teva-empresa-pot-treballar-amb-gotoclient-agencia-especialitzada-amb-amplia-experiencia-en-la-generacio-de-leads-b2b-de-qualitat\" style=\"font-size:18px\"><em>La teva empresa pot treballar amb Gotoclient, ag\u00e8ncia especialitzada amb \u00e0mplia experi\u00e8ncia en la generaci\u00f3 de leads B2B de qualitat.<\/em><\/h4>\n\n\n\n<div style=\"height:22px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<div style=\"height:22px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-black-color has-text-color\" id=\"h-comprendre-el-buyer-journey-per-a-generar-leads-b2b-de-qualitat\" style=\"font-size:22px\"><strong>Comprendre el Buyer Journey per a generar leads B2B de qualitat<\/strong><\/h2>\n\n\n\n<div style=\"height:22px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-gray-color has-text-color\"><em>1. Top of the Funnel o TOFU:<\/em><\/p>\n\n\n\n<p class=\"has-gray-color has-text-color\">Correspon a la fase d\u2019awareness. Els usuaris poden identificar el problema que tenen o la necessitat a satisfer. \u00c9s per aquest motiu que, d&#8217;una banda, hem de proporcionar-li contingut relacionat a les seves necessitats, i, d&#8217;altra banda, oferir una introducci\u00f3 sobre la nostra empresa, explicar qui som, quines solucions brindem als nostres clients, entre d\u2019altres. En l&#8217;etapa TOFU, es recomana compartir publicacions en el blog, infografies, millors pr\u00e0ctiques, ebooks, entre altres.&nbsp;<\/p>\n\n\n\n<div style=\"height:22px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-2 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:16.2%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading has-text-align-center\" id=\"h-blog-post\" style=\"font-size:15px\"><strong>Blog post<\/strong>:<\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:7%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:30%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading has-text-align-center\" id=\"h-ebooks\" style=\"font-size:15px\"><strong>eBooks<\/strong>:<\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:7%\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-3 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gotoclient.com\/seo-optimization\/wp-content\/uploads\/2021\/06\/Blog-post-for-Generaci\u00f3n-de-leads-B2B-700x467.jpg\" alt=\"\" class=\"wp-image-10554\" width=\"393\" height=\"262\"\/><\/figure><\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gotoclient.com\/seo-optimization\/wp-content\/uploads\/2021\/06\/ebooks-para-generaci\u00f3n-de-leads-B2B-700x467.jpg\" alt=\"\" class=\"wp-image-10558\" width=\"361\" height=\"240\"\/><\/figure><\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-4 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-text-align-center has-gray-color has-text-color\">Els blog posts s\u00f3n una de les t\u00e0ctiques de m\u00e0rqueting de contingut m\u00e9s eficaces per a generar leads B2B. Pots compartir una publicaci\u00f3 amb contingut espec\u00edfic per a educar al teu p\u00fablic objectiu, i afegir un CTA al final de l&#8217;article per a redirigir-los a una landing page amb una oferta. \u00c9s per aquest motiu que les publicacions en el blog s\u00f3n essencials en les campanyes de generaci\u00f3 de leads B2B.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:9%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-text-align-center has-gray-color has-text-color\">Els eBooks s&#8217;utilitzen per a compartir contingut m\u00e9s profund o m\u00e9s complex, i s&#8217;utilitza comunament en l&#8217;etapa de TOFU. No obstant aix\u00f2, tamb\u00e9 es poden generar leads de qualitat B2B.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:22px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-5 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:16.3%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading has-text-align-center\" id=\"h-infografias\" style=\"font-size:15px\"><strong>Infograf\u00edas<\/strong>:<\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:7%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:20%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading has-text-align-center\" id=\"h-publicidad-en-redes-sociales\" style=\"font-size:15px\"><strong>Publicidad en redes sociales<\/strong>:<\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:7%\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-6 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gotoclient.com\/seo-optimization\/wp-content\/uploads\/2021\/06\/Infografias-para-generaci\u00f3n-de-leads-B2B-700x700.jpg\" alt=\"\" class=\"wp-image-10562\" width=\"314\" height=\"314\"\/><\/figure><\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gotoclient.com\/seo-optimization\/wp-content\/uploads\/2021\/06\/publicaciones-en-redes-sociales-para-generaci\u00f3n-de-leads-B2B-edited.jpg\" alt=\"\" class=\"wp-image-10578\" width=\"301\" height=\"301\"\/><\/figure><\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-text-align-center has-gray-color has-text-color\">Les infografies es basen a incloure contingut visual per a cridar l&#8217;atenci\u00f3 del lead i explicar-li la informaci\u00f3 de manera senzilla.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:9%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-text-align-center has-gray-color has-text-color\">Les xarxes socials s\u00f3n una eina per a compartir les teves solucions, informaci\u00f3 rellevant i ofertes.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:22px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-gray-color has-text-color\"><em>2. Middle of the Funnel o MOFU:<\/em><\/p>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-gray-color has-text-color\">Etapa de consideraci\u00f3. En aquest cas, els usuaris comencen a considerar possibles solucions per al seu problema o necessitat. En aquest cas, la necessitat es basar\u00e0 en proporcionar informaci\u00f3 enfocada en la soluci\u00f3.&nbsp;<\/p>\n\n\n\n<div style=\"height:23px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:15.3%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading has-text-align-center\" id=\"h-webinars\" style=\"font-size:15px\"><strong>Webinars<\/strong>:<\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:7%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:20%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading has-text-align-center\" id=\"h-demostraciones\" style=\"font-size:15px\"><strong>Demostraciones<\/strong>:<\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:7%\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/webinars-para-generaci\u00f3n-de-leads-B2B-700x438.jpg\" alt=\"webinars para la generacion de leads b2b\" class=\"wp-image-11259\" width=\"400\" height=\"250\" srcset=\"https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/webinars-para-generaci\u00f3n-de-leads-B2B-700x438.jpg 700w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/webinars-para-generaci\u00f3n-de-leads-B2B-250x156.jpg 250w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/webinars-para-generaci\u00f3n-de-leads-B2B-768x480.jpg 768w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/webinars-para-generaci\u00f3n-de-leads-B2B-1536x960.jpg 1536w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/webinars-para-generaci\u00f3n-de-leads-B2B-1680x1050.jpg 1680w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/webinars-para-generaci\u00f3n-de-leads-B2B-1020x638.jpg 1020w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/webinars-para-generaci\u00f3n-de-leads-B2B-730x456.jpg 730w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/webinars-para-generaci\u00f3n-de-leads-B2B-1280x800.jpg 1280w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/webinars-para-generaci\u00f3n-de-leads-B2B-120x75.jpg 120w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/webinars-para-generaci\u00f3n-de-leads-B2B-372x233.jpg 372w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/figure><\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gotoclient.com\/seo-optimization\/wp-content\/uploads\/2021\/06\/demostraciones-para-generaci\u00f3n-de-leads-B2B-700x467.jpg\" alt=\"\" class=\"wp-image-10574\" width=\"377\" height=\"251\"\/><\/figure><\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-10 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-text-align-center has-gray-color has-text-color\">Els webinars permeten comunicar-te directament amb els teus leads, ja que poden fer-te preguntes i tu pots respondre en el moment. \u00c9s una estrat\u00e8gia clau, ja que permetr\u00e0 tenir la possibilitat d&#8217;obtenir clients potencials i tamb\u00e9 construir una relaci\u00f3 a llarg termini amb ells.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:9%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-text-align-center has-gray-color has-text-color\">Les demostracions estan enfocades a productes o serveis. Els usuaris tenen l&#8217;oportunitat de provar el producte i avaluar si realment compleix amb les seves expectatives.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:32px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-11 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:13.3%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading has-text-align-center\" id=\"h-calculadoras-online\" style=\"font-size:15px\"><strong>Calculadoras online<\/strong>:<\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:7%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:30.5%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading has-text-align-center\" id=\"h-podcast\" style=\"font-size:15px\"><strong>Podcast<\/strong>:<\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:7%\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-12 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/calculadora-online-para-generaci\u00f3n-de-leads-B2B-700x700.jpg\" alt=\"calculadora online para generaci\u00f3n de leads B2B\" class=\"wp-image-11263\" width=\"331\" height=\"326\"\/><\/figure><\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/podcast-para-generaci\u00f3n-de-leads-B2B-1-700x538.jpg\" alt=\"podcast para generaci\u00f3n de leads B2B\" class=\"wp-image-11271\" width=\"378\" height=\"285\"\/><\/figure><\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-13 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-text-align-center has-gray-color has-text-color\">Les calculadores online ajuden els usuaris a prendre millors decisions en els seus projectes. Les calculadores poden donar un contingut m\u00e9s din\u00e0mic i personalitzat en comparaci\u00f3 amb altres estrat\u00e8gies.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:9%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-text-align-center has-gray-color has-text-color\">Els podcasts s&#8217;estan tornant cada vegada m\u00e9s populars, per la qual cosa \u00e9s una bona acci\u00f3 a considerar en la teva estrat\u00e8gia de marketing B2B.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:23px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-gray-color has-text-color\"><em>3. Bottom of the Funnel o BOFU:<\/em><\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-gray-color has-text-color\">Finalment, l&#8217;etapa BOFU \u00e9s la fase de decisi\u00f3 on l&#8217;usuari pren una decisi\u00f3 sobre si adquirir aquell producte i\/o servei per a poder cobrir el seu problema o necessitat.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-14 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:13.9%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading has-text-align-center has-black-color has-text-color\" id=\"h-descomptes\" style=\"font-size:15px\"><strong>Descomptes<\/strong>:<\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:7%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:20%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading has-text-align-center has-black-color has-text-color\" id=\"h-cotitzacions-amb-descomptes\" style=\"font-size:15px\"><strong>Cotitzacions amb descomptes:<\/strong><\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:7%\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-15 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/descuentos-para-generaci\u00f3n-de-leads-B2B.jpg\" alt=\"descuentos-para-generaci\u00f3n-de-leads-B2B\" class=\"wp-image-11275\" width=\"308\" height=\"308\" srcset=\"https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/descuentos-para-generaci\u00f3n-de-leads-B2B.jpg 7730w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/descuentos-para-generaci\u00f3n-de-leads-B2B-250x250.jpg 250w\" sizes=\"auto, (max-width: 308px) 100vw, 308px\" \/><\/figure><\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/cotizaciones-con-descuentos-para-generaci\u00f3n-de-leads-B2B-700x700.jpg\" alt=\"cotizaciones-con-descuento\" class=\"wp-image-11279\" width=\"328\" height=\"328\" srcset=\"https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/cotizaciones-con-descuentos-para-generaci\u00f3n-de-leads-B2B-700x700.jpg 700w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/cotizaciones-con-descuentos-para-generaci\u00f3n-de-leads-B2B-250x250.jpg 250w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/cotizaciones-con-descuentos-para-generaci\u00f3n-de-leads-B2B-150x150.jpg 150w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/cotizaciones-con-descuentos-para-generaci\u00f3n-de-leads-B2B-768x768.jpg 768w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/cotizaciones-con-descuentos-para-generaci\u00f3n-de-leads-B2B-1536x1536.jpg 1536w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/cotizaciones-con-descuentos-para-generaci\u00f3n-de-leads-B2B-1680x1680.jpg 1680w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/cotizaciones-con-descuentos-para-generaci\u00f3n-de-leads-B2B-1020x1020.jpg 1020w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/cotizaciones-con-descuentos-para-generaci\u00f3n-de-leads-B2B-730x730.jpg 730w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/cotizaciones-con-descuentos-para-generaci\u00f3n-de-leads-B2B-1280x1280.jpg 1280w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/cotizaciones-con-descuentos-para-generaci\u00f3n-de-leads-B2B-120x120.jpg 120w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/cotizaciones-con-descuentos-para-generaci\u00f3n-de-leads-B2B-372x372.jpg 372w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/cotizaciones-con-descuentos-para-generaci\u00f3n-de-leads-B2B.jpg 2000w\" sizes=\"auto, (max-width: 328px) 100vw, 328px\" \/><\/figure><\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-16 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-text-align-center has-gray-color has-text-color\">Per a augmentar les oportunitats de compra, oferir descomptes \u00e9s una bona pr\u00e0ctica, ja que \u00e9s una manera atractiva de conv\u00e8ncer als possibles clients que comprin el producte o servei.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:9%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-text-align-center has-gray-color has-text-color\">Oferir un pressupost gratu\u00eft \u00e9s una bona manera de donar a con\u00e8ixer el teu servei al p\u00fablic objectiu, sobretot si \u00e9s B2B. Les cotitzacions generalment s\u00f3n sempre gratu\u00eftes, per\u00f2 afegir un descompte far\u00e0 que l&#8217;oferta sigui m\u00e9s atractiva. En el nostre cas, donem aquest tipus d&#8217;oferta amb el nostre servei de generaci\u00f3 de leads B2B, aix\u00ed com amb el servei de LinkedIn Ads.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-17 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:13.1%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading has-text-align-center\" id=\"h-consultoria\" style=\"font-size:15px\"><strong>Consultor\u00eda<\/strong>:<\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:7%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:31.6%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading has-text-align-center\" id=\"h-trials\" style=\"font-size:15px\"><strong>Trials<\/strong>:<\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:7%\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-18 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/calculadora-online-para-generaci\u00f3n-de-leads-B2B-700x700.jpg\" alt=\"calculadora online para generaci\u00f3n de leads B2B\" class=\"wp-image-11263\" width=\"331\" height=\"326\"\/><\/figure><\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/trials-para-generaci\u00f3n-de-leads-B2B-700x700.jpg\" alt=\"trials para generaci\u00f3n de leads B2B\" class=\"wp-image-11291\" width=\"285\" height=\"285\" srcset=\"https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/trials-para-generaci\u00f3n-de-leads-B2B-700x700.jpg 700w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/trials-para-generaci\u00f3n-de-leads-B2B-250x250.jpg 250w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/trials-para-generaci\u00f3n-de-leads-B2B-150x150.jpg 150w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/trials-para-generaci\u00f3n-de-leads-B2B-768x768.jpg 768w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/trials-para-generaci\u00f3n-de-leads-B2B-1536x1536.jpg 1536w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/trials-para-generaci\u00f3n-de-leads-B2B-1680x1680.jpg 1680w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/trials-para-generaci\u00f3n-de-leads-B2B-1020x1020.jpg 1020w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/trials-para-generaci\u00f3n-de-leads-B2B-730x730.jpg 730w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/trials-para-generaci\u00f3n-de-leads-B2B-1280x1280.jpg 1280w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/trials-para-generaci\u00f3n-de-leads-B2B-120x120.jpg 120w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/trials-para-generaci\u00f3n-de-leads-B2B-372x372.jpg 372w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/06\/trials-para-generaci\u00f3n-de-leads-B2B.jpg 2000w\" sizes=\"auto, (max-width: 285px) 100vw, 285px\" \/><\/figure><\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-19 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-text-align-center has-gray-color has-text-color\">Les consultories entre l&#8217;especialista i el lead s\u00f3n clau per a tenir un primer contacte amb l&#8217;usuari abans de la compra. L&#8217;expert est\u00e0 dedicant un temps espec\u00edfic a comprendre les necessitats i pain points dels usuaris amb la finalitat de donar-los una possible soluci\u00f3.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:9%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-text-align-center has-gray-color has-text-color\">Aquesta estrat\u00e8gia est\u00e0 enfocada per a SaaS. Els usuaris poden comparar el seu software amb altres competidors.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:22px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div style=\"height:22px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-black-color has-text-color\" id=\"h-recursos-per-a-comencar-a-generar-leads-b2b-de-qualitat\" style=\"font-size:22px\"><strong>Recursos per a comen\u00e7ar a generar leads B2B de qualitat:<\/strong><\/h2>\n\n\n\n<div style=\"height:22px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-20 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:10%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><a href=\"https:\/\/gotoclient.com\/en\/guides\/the-b2b-lead-generation-definitive-guide\/\" class=\"cta-button  \" target=\"_self\">\n    <span>Gu\u00eda definitiva<\/span>\n<\/a>\n<style type=\"text\/css\">\n    #cta-button-block_5a45e5dca209ae85516e7ebd3bea3968 {\n        background: ;\n        color: ;\n    }\n<\/style>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:20%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><a href=\"https:\/\/landingpages.gotoclient.com\/need-to-identify-your-sql-download-our-lead-scoring-template\" class=\"cta-button  \" target=\"_self\">\n    <span>Lead scoring<\/span>\n<\/a>\n<style type=\"text\/css\">\n    #cta-button-block_4ef7ff7408d114cc111af2ccc4be3592 {\n        background: ;\n        color: ;\n    }\n<\/style>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-21 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-text-align-center has-gray-color has-text-color\">En aquesta guia trobar\u00e0s tota la informaci\u00f3 necess\u00e0ria per a executar campanyes de generaci\u00f3 de leads B2B amb l&#8217;objectiu d&#8217;obtenir leads B2B de qualitat per a la teva empresa. Hem recol\u00b7lectat tota la nostra experi\u00e8ncia sobre campanyes realitzades per a grans marques amb inversions significatives.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:6.5%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-text-align-center has-gray-color has-text-color\">En les campanyes de generaci\u00f3 de leads B2B , \u00e9s essencial identificar quins leads estan preparats per a realitzar la compra i quins necessiten lead nurturing. \u00c9s per aquest motiu que t&#8217;oferim una plantilla per a classificar els leads obtinguts en el proc\u00e9s de vendes.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-22 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:10%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><a href=\"\/pricing\/\" class=\"cta-button  \" target=\"_self\">\n    <span>Taula de preus<\/span>\n<\/a>\n<style type=\"text\/css\">\n    #cta-button-block_b8062b7927084145ad0dfde08cd64238 {\n        background: ;\n        color: ;\n    }\n<\/style>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:20%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:40.5%\"><a href=\"https:\/\/landingpages.gotoclient.com\/launch-a-b2b-lead-generation-campaign-with-our-free-checklist-template\" class=\"cta-button  \" target=\"_self\">\n    <span>Checklist per generar leads B2B<\/span>\n<\/a>\n<style type=\"text\/css\">\n    #cta-button-block_667200bf1cf6f27b36ebfb736b8c1ebb {\n        background: ;\n        color: ;\n    }\n<\/style>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-23 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-text-align-center has-gray-color has-text-color\">Descobreix el preu del servei de generaci\u00f3 leads B2B per a la teva empresa.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:6.5%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-text-align-center has-gray-color has-text-color\">La creaci\u00f3 de campanyes en diferents plataformes i formats per a generar leads B2B de qualitat requereix molts passos i factors. Descarrega una plantilla checklist gratu\u00efta.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:22px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div style=\"height:22px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-black-color has-text-color\" id=\"h-preguntes-frequents-sobre-la-generacio-de-leads-b2b\" style=\"font-size:22px\"><strong>Preguntes freq\u00fcents sobre la Generaci\u00f3 de Leads B2B:<\/strong><\/h2>\n\n\n\n<div style=\"height:26px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"schema-faq wp-block-yoast-faq-block\"><div class=\"schema-faq-section\" id=\"faq-question-1624572605322\"><strong class=\"schema-faq-question\"><strong>1. Per qu\u00e8 s\u00f3n importants les campanyes de generaci\u00f3 de leads B2B?\u00a0<\/strong><\/strong> <p class=\"schema-faq-answer\">Generar leads de qualitat B2B \u00e9s una part essencial per a totes les empreses B2B. Permet augmentar el nombre de clients potencials i, en conseq\u00fc\u00e8ncia, tamb\u00e9 els ingressos. En aquests temps dif\u00edcils, \u00e9s necessari diferenciar-se de la compet\u00e8ncia i lluitar per a obtenir leads de qualitat.\u00a0<br\/><br\/><\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1624572655618\"><strong class=\"schema-faq-question\"><strong>2. En la campanya de generaci\u00f3 de leads B2B, \u00e9s m\u00e9s important generar leads o nodrir-los?\u00a0<\/strong><\/strong> <p class=\"schema-faq-answer\">Ambd\u00f3s processos s\u00f3n molt importants. Primer, necessites generar leads per a expandir les oportunitats de conversi\u00f3. No obstant aix\u00f2, aquests leads no acostumen a estar llestos per a comprar en el primer contacte. Llavors, necessiten un proc\u00e9s de nurturing.\u00a0<br\/><br\/><\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1624572667611\"><strong class=\"schema-faq-question\"><strong>3. Quina \u00e9s la difer\u00e8ncia entre el Perfil del Client Ideal (ICP) i el Buyer Persona?<\/strong><\/strong> <p class=\"schema-faq-answer\">L&#8217;estrat\u00e8gia de Perfil del Client Ideal (ICP) se centra en trobar la informaci\u00f3 de les empreses, mentre que el Buyer Persona es basa en els usuaris individuals. Per tant, has de desenvolupar totes dues estrat\u00e8gies per a les campanyes de generaci\u00f3 de leads B2B.<\/p> <\/div> <\/div>\n","protected":false},"excerpt":{"rendered":"<p>Generaci\u00f3 de Leads B2B Com ag\u00e8ncia de captaci\u00f3 de leads de qualitat per a empreses, constru\u00efm campanyes enfocades en el valor empresarial dels nostres clients amb la finalitat de fer cr\u00e9ixer la cartera de clients potencials de la teva empresa. Millor ag\u00e8ncia de generaci\u00f3 de leads de qualitat B2B. Els nostres serveis de generaci\u00f3 de [&hellip;]<\/p>\n","protected":false},"author":14,"featured_media":17184,"parent":5475,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-5493","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Especialistes en Generaci\u00f3 de Leads B2B de qualitat | Gotoclient<\/title>\n<meta name=\"description\" content=\"Tens una empresa B2B? Nosaltres som especialistes en la generaci\u00f3 de leads B2B de qualitat. 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