{"id":12514,"date":"2021-11-23T12:26:00","date_gmt":"2021-11-23T11:26:00","guid":{"rendered":"https:\/\/gotoclient.com\/?post_type=blog&#038;p=12514"},"modified":"2021-12-28T10:08:36","modified_gmt":"2021-12-28T09:08:36","slug":"linkedin-social-selling-index-how-to-engage-with-sales-professionals","status":"publish","type":"blog","link":"https:\/\/gotoclient.com\/en\/blog\/linkedin-social-selling-index-how-to-engage-with-sales-professionals\/","title":{"rendered":"LinkedIn Social Selling Index: How to engage with sales professionals"},"content":{"rendered":"\n<div class=\"wp-block-columns has-2-columns is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\" id=\"h-linkedin-social-selling-index-how-to-engage-with-sales-professionals\" style=\"font-size:33px\"><strong>LinkedIn Social Selling Index: How to engage with sales professionals<\/strong><\/h2>\n\n\n\n<p><\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-2 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:45.7%\">\n<h3 class=\"wp-block-heading\"><strong>Evaluate your sales campaigns with Social Selling Index. According to <a href=\"https:\/\/business.linkedin.com\/sales-solutions\/social-selling\/the-social-selling-index-ssi\" target=\"_blank\" rel=\"noreferrer noopener\">LinkedIn<\/a>, Sales Navigator can rocket your Social Selling Index by 20%.<\/strong><\/h3>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<figure class=\"wp-block-gallery columns-1 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"467\" src=\"https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/11\/photo-1616587896595-51352538155b-700x467.jpeg\" alt=\"LinkedIn Social selling index\" data-id=\"12515\" data-full-url=\"https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/11\/photo-1616587896595-51352538155b.jpeg\" data-link=\"https:\/\/gotoclient.com\/en\/?attachment_id=12515\" class=\"wp-image-12515\" srcset=\"https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/11\/photo-1616587896595-51352538155b-700x467.jpeg 700w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/11\/photo-1616587896595-51352538155b-250x167.jpeg 250w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/11\/photo-1616587896595-51352538155b-768x512.jpeg 768w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/11\/photo-1616587896595-51352538155b-320x213.jpeg 320w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/11\/photo-1616587896595-51352538155b-1020x680.jpeg 1020w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/11\/photo-1616587896595-51352538155b-730x487.jpeg 730w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/11\/photo-1616587896595-51352538155b-120x80.jpeg 120w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/11\/photo-1616587896595-51352538155b-372x248.jpeg 372w, https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/11\/photo-1616587896595-51352538155b.jpeg 1170w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/figure><\/li><\/ul><\/figure>\n<\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-background has-dark-gray-background-color has-dark-gray-color is-style-wide\"\/>\n\n\n\n<div style=\"height:28px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-the-benefits-of-linkedin-sales-navigator\" style=\"font-size:27px\"><strong>The benefits of <a href=\"https:\/\/gotoclient.com\/en\/blog\/que-es-el-linkedin-sales-navigator-y-como-utilizarlo-para-social-selling\/\" target=\"_blank\" rel=\"noreferrer noopener\">LinkedIn Sales Navigator<\/a><\/strong><\/h3>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>According to <a href=\"https:\/\/business.linkedin.com\/sales-solutions\/social-selling\/the-social-selling-index-ssi\" target=\"_blank\" rel=\"noreferrer noopener\">LinkedIn<\/a>, social selling leaders create 45% more opportunities than peers with lower SSI. Also, they are 51% more likely to reach quota.<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li>&#8211; Find the right decision-makers and companies faster.<\/li><li>&#8211; Make the sales cycle shorter by keeping a good track of your key leads.<\/li><li>&#8211; Reach and engage with potential leads.<\/li><\/ul>\n\n\n\n<div style=\"height:63px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-how-linkedin-social-selling-index-is-measured\" style=\"font-size:27px\"><strong>How LinkedIn Social Selling Index is measured<\/strong><\/h3>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>The Social Selling Index is measured through the following four activities:<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-3 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading\" id=\"h-set-up-a-professional-brand\" style=\"font-size:23px\"><strong>Set up a Professional Brand<\/strong><\/h4>\n\n\n\n<p>Establish a professional presence on LinkedIn with a complete profile. LinkedIn allows you to become a thought leader by publishing meaningful posts.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>&#8211; Profile completeness<\/li><li>&#8211; Multimedia on profile<\/li><li>&#8211; Cover photo<\/li><li>&#8211; Endorsements<\/li><li>&#8211; Long-form posts and followers from posts<\/li><\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading\" id=\"h-discover-the-right-people\" style=\"font-size:23px\"><strong>Discover the right people<\/strong><\/h4>\n\n\n\n<p>Identify the appropriate prospects in less time using the optimal search and research tools.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>&#8211; People searches<\/li><li>&#8211; Lead builder \/ Advanced people searches<\/li><li>&#8211; Prospecting profile views<\/li><li>&#8211; Inbound profile views<\/li><li>&#8211; Leads saved<\/li><li>&#8211; Days active<\/li><\/ul>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:93px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-4 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading\" id=\"h-engage-with-insights\" style=\"font-size:23px\"><strong>Engage with insights<\/strong><\/h4>\n\n\n\n<p>Find and share updates to build relationships with your target audience.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>&#8211; Engagements given and received<\/li><li>&#8211; Engagements received on long-form posts<\/li><li>&#8211; Shares<\/li><li>&#8211; Messages sent and InMail response rate<\/li><li>&#8211; Groups joined<\/li><li>&#8211; Accounts saved<\/li><li>&#8211; Research views<\/li><\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading\" id=\"h-build-powerful-relationships\" style=\"font-size:23px\"><strong>Build powerful relationships<\/strong><\/h4>\n\n\n\n<p>Strength your network by generating trust with the decision makers.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>&#8211; Connections<\/li><li>&#8211; VP+ connections<\/li><li>Internal connections<\/li><li>&#8211; Acceptance rate for connection requests sent<\/li><\/ul>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:73px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<a href=\"https:\/\/gotoclient.com\/en\/definitive-guides\/the-linkedin-ads-definitive-guide\/\" class=\"block-button\" target=\"_blank\">\n    Download the LinkedIn Ads definitive guide<\/a>\n<style type=\"text\/css\">\n    #button-block_617a7f0d1f268 {\n        background: ;\n        color: ;\n    }\n<\/style>\n\n\n\n<div style=\"height:73px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-social-selling-gamification\" style=\"font-size:27px\"><strong>Social Selling Gamification<\/strong><\/h3>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Social Selling Gamification helps to engage potential users, encourages action and promotes learning. It also allows to retain and apply new product knowledge, meaningful reporting and analytics and scenarios to practise social selling. The available plans are:<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-territory-planning-contest\" style=\"font-size:23px\"><strong>Territory Planning Contest<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>&#8211; Goal: <\/strong>Get the representatives into the mindset of saving Accounts and Leads.<\/li><li><strong>&#8211; Measurement:<\/strong> Within two weeks, representatives need to save 20 leads and ten accounts.<\/li><\/ul>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-engaging-with-insights\" style=\"font-size:23px\"><strong>Engaging with Insights<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>&#8211; Goal: <\/strong>Encourage the use of InMails to generate new relationships and sales opportunities.<\/li><li><strong>&#8211; Measurement:<\/strong> Each representative must submit their two best InMails with responses after four weeks.<\/li><\/ul>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-social-selling-index-score-contest\" style=\"font-size:23px\"><strong>Social Selling Index Score Contest<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>&#8211; Goal: <\/strong>Boost SSI score and engagement across all representatives.<\/li><li><strong>&#8211; Measurement:<\/strong> Highest percentage increase of SSI over three month period.<\/li><\/ul>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-create-a-professional-brand\" style=\"font-size:23px\"><strong>Create a Professional Brand<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>&#8211; Goal: <\/strong>To motivate the sales team to enhance their LinkedIn profiles and represent your brand in the best way online.<\/li><li><strong>&#8211; Measurement:<\/strong> Winning profiles must possess the top 10 profile tips and optimise their customer base.<\/li><\/ul>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-building-relationships\" style=\"font-size:23px\"><strong>Building Relationships<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>&#8211; Goal: <\/strong>Encourage the use of TeamLink to ease warm introductions.<\/li><li><strong>&#8211; Measurement:<\/strong> Have the representatives submit success stories of using TeamLink when reaching out to a prospect. Also, ensure they give the details of the outcome.<\/li><\/ul>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-finding-the-right-audience\" style=\"font-size:23px\"><strong>Finding the right audience<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>&#8211; Goal: <\/strong>To motivate the sales team to use Sales Navigator to search for prospects in Lead Builder and view profiles before reaching out.<\/li><li><strong>&#8211; Measurement:<\/strong> The number of profile views and number of searches in a month.<\/li><\/ul>\n\n\n\n<div style=\"height:108px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<div class=\"wp-block-columns has-black-color has-text-color has-background is-layout-flex wp-container-core-columns-is-layout-5 wp-block-columns-is-layout-flex\" style=\"background-color:#f0f0f0\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<h2 class=\"has-black-color has-text-color wp-block-heading\" id=\"h-request-consultation-about-how-to-implement-linkedin-social-selling-index\"><strong><em>Request consultation about how to implement LinkedIn Social Selling Index!<\/em><\/strong><\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\"><a href=\"https:\/\/gotoclient.com\/en\/contact\/\" class=\"cta-button  \" target=\"_blank\">\n    <span>Request Consultation<\/span>\n<\/a>\n<style type=\"text\/css\">\n    #cta-button-block_60c374c64b9e5 {\n        background: ;\n        color: ;\n    }\n<\/style>\n\n\n\n<p><\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>LinkedIn Social Selling Index: How to engage with sales professionals Evaluate your sales campaigns with Social Selling Index. According to LinkedIn, Sales Navigator can rocket your Social Selling Index by 20%. The benefits of LinkedIn Sales Navigator According to LinkedIn, social selling leaders create 45% more opportunities than peers with lower SSI. Also, they are [&hellip;]<\/p>\n","protected":false},"featured_media":12515,"parent":0,"template":"","tags":[1186],"blog_cat":[],"blog_language":[],"class_list":["post-12514","blog","type-blog","status-publish","has-post-thumbnail","hentry","tag-linkedin-ads-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>LinkedIn Social Selling Index: How to engage with sales professionals - Gotoclient<\/title>\n<meta name=\"description\" content=\"Evaluate your sales campaigns with Social Selling Index. According to LinkedIn, Sales Navigator can rocket your Social Selling Index by 20%.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gotoclient.com\/en\/blog\/linkedin-social-selling-index-how-to-engage-with-sales-professionals\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LinkedIn Social Selling Index: How to engage with sales professionals - Gotoclient\" \/>\n<meta property=\"og:description\" content=\"Evaluate your sales campaigns with Social Selling Index. According to LinkedIn, Sales Navigator can rocket your Social Selling Index by 20%.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/gotoclient.com\/en\/blog\/linkedin-social-selling-index-how-to-engage-with-sales-professionals\/\" \/>\n<meta property=\"og:site_name\" content=\"Gotoclient\" \/>\n<meta property=\"article:modified_time\" content=\"2021-12-28T09:08:36+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/11\/photo-1616587896595-51352538155b.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1170\" \/>\n\t<meta property=\"og:image:height\" content=\"780\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/gotoclient.com\/en\/blog\/linkedin-social-selling-index-how-to-engage-with-sales-professionals\/\",\"url\":\"https:\/\/gotoclient.com\/en\/blog\/linkedin-social-selling-index-how-to-engage-with-sales-professionals\/\",\"name\":\"LinkedIn Social Selling Index: How to engage with sales professionals - Gotoclient\",\"isPartOf\":{\"@id\":\"https:\/\/gotoclient.com\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/gotoclient.com\/en\/blog\/linkedin-social-selling-index-how-to-engage-with-sales-professionals\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/gotoclient.com\/en\/blog\/linkedin-social-selling-index-how-to-engage-with-sales-professionals\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/11\/photo-1616587896595-51352538155b.jpeg?wsr\",\"datePublished\":\"2021-11-23T11:26:00+00:00\",\"dateModified\":\"2021-12-28T09:08:36+00:00\",\"description\":\"Evaluate your sales campaigns with Social Selling Index. According to LinkedIn, Sales Navigator can rocket your Social Selling Index by 20%.\",\"breadcrumb\":{\"@id\":\"https:\/\/gotoclient.com\/en\/blog\/linkedin-social-selling-index-how-to-engage-with-sales-professionals\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/gotoclient.com\/en\/blog\/linkedin-social-selling-index-how-to-engage-with-sales-professionals\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/gotoclient.com\/en\/blog\/linkedin-social-selling-index-how-to-engage-with-sales-professionals\/#primaryimage\",\"url\":\"https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/11\/photo-1616587896595-51352538155b.jpeg?wsr\",\"contentUrl\":\"https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/11\/photo-1616587896595-51352538155b.jpeg?wsr\",\"width\":1170,\"height\":780,\"caption\":\"LinkedIn Social selling index\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/gotoclient.com\/en\/blog\/linkedin-social-selling-index-how-to-engage-with-sales-professionals\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/gotoclient.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Blog\",\"item\":\"https:\/\/gotoclient.com\/en\/blog\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"LinkedIn Social Selling Index: How to engage with sales professionals\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/gotoclient.com\/en\/#website\",\"url\":\"https:\/\/gotoclient.com\/en\/\",\"name\":\"Gotoclient\",\"description\":\"Marketing Agency\",\"publisher\":{\"@id\":\"https:\/\/gotoclient.com\/en\/#organization\"},\"alternateName\":\"GTC\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/gotoclient.com\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/gotoclient.com\/en\/#organization\",\"name\":\"Gotoclient\",\"alternateName\":\"GTC\",\"url\":\"https:\/\/gotoclient.com\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/gotoclient.com\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/gotoclient.com\/wp-content\/uploads\/2025\/07\/gotoclient_logo_icon.png\",\"contentUrl\":\"https:\/\/gotoclient.com\/wp-content\/uploads\/2025\/07\/gotoclient_logo_icon.png\",\"width\":240,\"height\":266,\"caption\":\"Gotoclient\"},\"image\":{\"@id\":\"https:\/\/gotoclient.com\/en\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.instagram.com\/gotoclient\/\",\"https:\/\/www.linkedin.com\/company\/gotoclient\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"LinkedIn Social Selling Index: How to engage with sales professionals - Gotoclient","description":"Evaluate your sales campaigns with Social Selling Index. According to LinkedIn, Sales Navigator can rocket your Social Selling Index by 20%.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/gotoclient.com\/en\/blog\/linkedin-social-selling-index-how-to-engage-with-sales-professionals\/","og_locale":"en_US","og_type":"article","og_title":"LinkedIn Social Selling Index: How to engage with sales professionals - Gotoclient","og_description":"Evaluate your sales campaigns with Social Selling Index. According to LinkedIn, Sales Navigator can rocket your Social Selling Index by 20%.","og_url":"https:\/\/gotoclient.com\/en\/blog\/linkedin-social-selling-index-how-to-engage-with-sales-professionals\/","og_site_name":"Gotoclient","article_modified_time":"2021-12-28T09:08:36+00:00","og_image":[{"width":1170,"height":780,"url":"https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/11\/photo-1616587896595-51352538155b.jpeg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/gotoclient.com\/en\/blog\/linkedin-social-selling-index-how-to-engage-with-sales-professionals\/","url":"https:\/\/gotoclient.com\/en\/blog\/linkedin-social-selling-index-how-to-engage-with-sales-professionals\/","name":"LinkedIn Social Selling Index: How to engage with sales professionals - Gotoclient","isPartOf":{"@id":"https:\/\/gotoclient.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/gotoclient.com\/en\/blog\/linkedin-social-selling-index-how-to-engage-with-sales-professionals\/#primaryimage"},"image":{"@id":"https:\/\/gotoclient.com\/en\/blog\/linkedin-social-selling-index-how-to-engage-with-sales-professionals\/#primaryimage"},"thumbnailUrl":"https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/11\/photo-1616587896595-51352538155b.jpeg?wsr","datePublished":"2021-11-23T11:26:00+00:00","dateModified":"2021-12-28T09:08:36+00:00","description":"Evaluate your sales campaigns with Social Selling Index. According to LinkedIn, Sales Navigator can rocket your Social Selling Index by 20%.","breadcrumb":{"@id":"https:\/\/gotoclient.com\/en\/blog\/linkedin-social-selling-index-how-to-engage-with-sales-professionals\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/gotoclient.com\/en\/blog\/linkedin-social-selling-index-how-to-engage-with-sales-professionals\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/gotoclient.com\/en\/blog\/linkedin-social-selling-index-how-to-engage-with-sales-professionals\/#primaryimage","url":"https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/11\/photo-1616587896595-51352538155b.jpeg?wsr","contentUrl":"https:\/\/gotoclient.com\/wp-content\/uploads\/2021\/11\/photo-1616587896595-51352538155b.jpeg?wsr","width":1170,"height":780,"caption":"LinkedIn Social selling index"},{"@type":"BreadcrumbList","@id":"https:\/\/gotoclient.com\/en\/blog\/linkedin-social-selling-index-how-to-engage-with-sales-professionals\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/gotoclient.com\/en\/"},{"@type":"ListItem","position":2,"name":"Blog","item":"https:\/\/gotoclient.com\/en\/blog\/"},{"@type":"ListItem","position":3,"name":"LinkedIn Social Selling Index: How to engage with sales professionals"}]},{"@type":"WebSite","@id":"https:\/\/gotoclient.com\/en\/#website","url":"https:\/\/gotoclient.com\/en\/","name":"Gotoclient","description":"Marketing Agency","publisher":{"@id":"https:\/\/gotoclient.com\/en\/#organization"},"alternateName":"GTC","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/gotoclient.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/gotoclient.com\/en\/#organization","name":"Gotoclient","alternateName":"GTC","url":"https:\/\/gotoclient.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/gotoclient.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/gotoclient.com\/wp-content\/uploads\/2025\/07\/gotoclient_logo_icon.png","contentUrl":"https:\/\/gotoclient.com\/wp-content\/uploads\/2025\/07\/gotoclient_logo_icon.png","width":240,"height":266,"caption":"Gotoclient"},"image":{"@id":"https:\/\/gotoclient.com\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.instagram.com\/gotoclient\/","https:\/\/www.linkedin.com\/company\/gotoclient"]}]}},"_links":{"self":[{"href":"https:\/\/gotoclient.com\/en\/wp-json\/wp\/v2\/blog\/12514","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gotoclient.com\/en\/wp-json\/wp\/v2\/blog"}],"about":[{"href":"https:\/\/gotoclient.com\/en\/wp-json\/wp\/v2\/types\/blog"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gotoclient.com\/en\/wp-json\/wp\/v2\/media\/12515"}],"wp:attachment":[{"href":"https:\/\/gotoclient.com\/en\/wp-json\/wp\/v2\/media?parent=12514"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gotoclient.com\/en\/wp-json\/wp\/v2\/tags?post=12514"},{"taxonomy":"blog_cat","embeddable":true,"href":"https:\/\/gotoclient.com\/en\/wp-json\/wp\/v2\/blog_cat?post=12514"},{"taxonomy":"blog_language","embeddable":true,"href":"https:\/\/gotoclient.com\/en\/wp-json\/wp\/v2\/blog_language?post=12514"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}