{"id":7490,"date":"2020-11-09T08:15:00","date_gmt":"2020-11-09T07:15:00","guid":{"rendered":"https:\/\/gotoclient.com\/?post_type=blog&#038;p=7490"},"modified":"2021-01-12T18:38:17","modified_gmt":"2021-01-12T17:38:17","slug":"why-web-hosting-is-important-for-b2b-marketing-2","status":"publish","type":"blog","link":"https:\/\/gotoclient.com\/en\/blog\/why-web-hosting-is-important-for-b2b-marketing-2\/","title":{"rendered":"Why web hosting is important for B2B marketing"},"content":{"rendered":"\n<div class=\"wp-block-columns has-2-columns is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\" id=\"h-why-web-hosting-is-important-for-b2b-marketing\"><strong><strong><strong><strong>Why web hosting is important for B2B marketing <\/strong><\/strong><\/strong><\/strong><\/h2>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Web hosting is important for B2B marketing, as it provides SEO opportunities, load speed, a well-maintained website, IP address, a loss of revenue prevention and an uptime.<\/p>\n\n\n\n<p>There\u2019s a list of <strong>six hosting plans<\/strong> to choose focused on different websites\u2019 specifications. So, first, it\u2019s essential to know what your website needs.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-gallery columns-1 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"499\" src=\"https:\/\/gotoclient.com\/wp-content\/uploads\/2020\/11\/Web-hosting-700x499.jpeg\" alt=\"\" data-id=\"7485\" data-full-url=\"https:\/\/gotoclient.com\/wp-content\/uploads\/2020\/11\/Web-hosting.jpeg\" data-link=\"https:\/\/gotoclient.com\/en\/?attachment_id=7485\" class=\"wp-image-7485\" srcset=\"https:\/\/gotoclient.com\/wp-content\/uploads\/2020\/11\/Web-hosting-700x499.jpeg 700w, https:\/\/gotoclient.com\/wp-content\/uploads\/2020\/11\/Web-hosting-250x178.jpeg 250w, https:\/\/gotoclient.com\/wp-content\/uploads\/2020\/11\/Web-hosting-768x547.jpeg 768w, https:\/\/gotoclient.com\/wp-content\/uploads\/2020\/11\/Web-hosting-1536x1094.jpeg 1536w, https:\/\/gotoclient.com\/wp-content\/uploads\/2020\/11\/Web-hosting-1680x1197.jpeg 1680w, https:\/\/gotoclient.com\/wp-content\/uploads\/2020\/11\/Web-hosting-1020x727.jpeg 1020w, https:\/\/gotoclient.com\/wp-content\/uploads\/2020\/11\/Web-hosting-730x520.jpeg 730w, https:\/\/gotoclient.com\/wp-content\/uploads\/2020\/11\/Web-hosting-1280x912.jpeg 1280w, https:\/\/gotoclient.com\/wp-content\/uploads\/2020\/11\/Web-hosting-120x85.jpeg 120w, https:\/\/gotoclient.com\/wp-content\/uploads\/2020\/11\/Web-hosting-372x265.jpeg 372w, https:\/\/gotoclient.com\/wp-content\/uploads\/2020\/11\/Web-hosting.jpeg 1902w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/figure><\/li><\/ul><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>This concept is probably thought to be more focused on the IT department. However, it\u2019s also crucial for B2B marketing and so for the lead generation.<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-2 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading\" id=\"h-seo-opportunities\" style=\"font-size:25px\"><strong><strong><strong><strong>SEO opportunities<\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\n<div style=\"height:54px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>One of the most common goals for the marketing department is to get our website appears on the first page of searches. Search engines like Google value a website load with less than two seconds. So, if you make sure that your website has that speed, you\u2019ll take advantage of the SEO ranking factor. Web hosting can achieve that speed, and, consequently, it increases the opportunities of a high-ranking.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading\" id=\"h-load-speed\" style=\"font-size:25px\"><strong><strong><strong>Load speed<\/strong><\/strong><\/strong><\/h3>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Search engines will not show those websites that are not accessible or loaded in more than two seconds. Consequently, if you want to launch new content or a landing page for a marketing campaign, make sure that the speed of the new pages supports your campaign. &nbsp;<\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-3 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading\" id=\"h-well-maintained-website\" style=\"font-size:25px\"><strong><strong><strong><strong><strong>Well-maintained website<\/strong><\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\n<div style=\"height:54px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Your website must be protected in terms of security in order to avoid being hacked. If this happens, Google will not show your website on search rankings because it always makes sure that users visit secure, relevant and effective sites. Consequently, this will impact your visibility.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading\" id=\"h-location\" style=\"font-size:25px\"><strong><strong><strong><strong>Location<\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\n<div style=\"height:54px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>The location is another reason to answer why web hosting is important for marketing. When searching, Google shows results according to IP address. So, we recommend hiring a hosting located where you want to be found and read.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-4 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading\" id=\"h-loss-of-revenue-prevention\" style=\"font-size:25px\"><strong><strong><strong><strong><strong>Loss of revenue prevention<\/strong><\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\n<div style=\"height:54px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Web hosting prevents frequent downtimes. If your website is unavailable, users won\u2019t be able to find your website. If this happens frequently, it can affect your company\u2019s reputation and, consequently, your revenue.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading\" id=\"h-uptime\" style=\"font-size:25px\"><strong><strong><strong><strong>Uptime<\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\n<div style=\"height:54px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>A website uptime consists of the percentage of a certain period in which the site is accessible. The higher this percentage is, the higher are the opportunities to users visit your website. Web hosting allows having an uptime guarantee of 99.9%.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>It&#8217;s essential to know why web hosting is important for B2B marketing strategy, as it helps in SEO ranking, visibility and reputation. <\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-5 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n\n\n\n<div style=\"height:52px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Why web hosting is important for B2B marketing Web hosting is important for B2B marketing, as it provides SEO opportunities, load speed, a well-maintained website, IP address, a loss of revenue prevention and an uptime. There\u2019s a list of six hosting plans to choose focused on different websites\u2019 specifications. So, first, it\u2019s essential to know [&hellip;]<\/p>\n","protected":false},"featured_media":7486,"parent":0,"template":"","tags":[],"blog_cat":[],"blog_language":[],"class_list":["post-7490","blog","type-blog","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Why web hosting is important for B2B marketing - Gotoclient<\/title>\n<meta name=\"description\" content=\"How can web hosting help your company and why web hosting is important for B2B marketing and lead generation.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gotoclient.com\/en\/blog\/why-web-hosting-is-important-for-b2b-marketing-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why web hosting is important for B2B marketing - Gotoclient\" \/>\n<meta property=\"og:description\" content=\"How can web hosting help your company and why web hosting is important for B2B marketing and lead generation.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/gotoclient.com\/en\/blog\/why-web-hosting-is-important-for-b2b-marketing-2\/\" \/>\n<meta property=\"og:site_name\" content=\"Gotoclient\" \/>\n<meta property=\"article:modified_time\" content=\"2021-01-12T17:38:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/gotoclient.com\/wp-content\/uploads\/2020\/11\/Web-hosting.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1902\" \/>\n\t<meta property=\"og:image:height\" content=\"1355\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/gotoclient.com\/en\/blog\/why-web-hosting-is-important-for-b2b-marketing-2\/\",\"url\":\"https:\/\/gotoclient.com\/en\/blog\/why-web-hosting-is-important-for-b2b-marketing-2\/\",\"name\":\"Why web hosting is important for B2B marketing - Gotoclient\",\"isPartOf\":{\"@id\":\"https:\/\/gotoclient.com\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/gotoclient.com\/en\/blog\/why-web-hosting-is-important-for-b2b-marketing-2\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/gotoclient.com\/en\/blog\/why-web-hosting-is-important-for-b2b-marketing-2\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/gotoclient.com\/wp-content\/uploads\/2020\/11\/Web-hosting.jpeg?wsr\",\"datePublished\":\"2020-11-09T07:15:00+00:00\",\"dateModified\":\"2021-01-12T17:38:17+00:00\",\"description\":\"How can web hosting help your company and why web hosting is important for B2B marketing and lead generation.\",\"breadcrumb\":{\"@id\":\"https:\/\/gotoclient.com\/en\/blog\/why-web-hosting-is-important-for-b2b-marketing-2\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/gotoclient.com\/en\/blog\/why-web-hosting-is-important-for-b2b-marketing-2\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/gotoclient.com\/en\/blog\/why-web-hosting-is-important-for-b2b-marketing-2\/#primaryimage\",\"url\":\"https:\/\/gotoclient.com\/wp-content\/uploads\/2020\/11\/Web-hosting.jpeg?wsr\",\"contentUrl\":\"https:\/\/gotoclient.com\/wp-content\/uploads\/2020\/11\/Web-hosting.jpeg?wsr\",\"width\":1902,\"height\":1355,\"caption\":\"Why web hosting is important for B2B marketing\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/gotoclient.com\/en\/blog\/why-web-hosting-is-important-for-b2b-marketing-2\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/gotoclient.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Blog\",\"item\":\"https:\/\/gotoclient.com\/en\/blog\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Why web hosting is important for B2B marketing\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/gotoclient.com\/en\/#website\",\"url\":\"https:\/\/gotoclient.com\/en\/\",\"name\":\"Gotoclient\",\"description\":\"Marketing Agency\",\"publisher\":{\"@id\":\"https:\/\/gotoclient.com\/en\/#organization\"},\"alternateName\":\"GTC\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/gotoclient.com\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/gotoclient.com\/en\/#organization\",\"name\":\"Gotoclient\",\"alternateName\":\"GTC\",\"url\":\"https:\/\/gotoclient.com\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/gotoclient.com\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/gotoclient.com\/wp-content\/uploads\/2025\/07\/gotoclient_logo_icon.png\",\"contentUrl\":\"https:\/\/gotoclient.com\/wp-content\/uploads\/2025\/07\/gotoclient_logo_icon.png\",\"width\":240,\"height\":266,\"caption\":\"Gotoclient\"},\"image\":{\"@id\":\"https:\/\/gotoclient.com\/en\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.instagram.com\/gotoclient\/\",\"https:\/\/www.linkedin.com\/company\/gotoclient\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Why web hosting is important for B2B marketing - Gotoclient","description":"How can web hosting help your company and why web hosting is important for B2B marketing and lead generation.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/gotoclient.com\/en\/blog\/why-web-hosting-is-important-for-b2b-marketing-2\/","og_locale":"en_US","og_type":"article","og_title":"Why web hosting is important for B2B marketing - Gotoclient","og_description":"How can web hosting help your company and why web hosting is important for B2B marketing and lead generation.","og_url":"https:\/\/gotoclient.com\/en\/blog\/why-web-hosting-is-important-for-b2b-marketing-2\/","og_site_name":"Gotoclient","article_modified_time":"2021-01-12T17:38:17+00:00","og_image":[{"width":1902,"height":1355,"url":"https:\/\/gotoclient.com\/wp-content\/uploads\/2020\/11\/Web-hosting.jpeg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/gotoclient.com\/en\/blog\/why-web-hosting-is-important-for-b2b-marketing-2\/","url":"https:\/\/gotoclient.com\/en\/blog\/why-web-hosting-is-important-for-b2b-marketing-2\/","name":"Why web hosting is important for B2B marketing - Gotoclient","isPartOf":{"@id":"https:\/\/gotoclient.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/gotoclient.com\/en\/blog\/why-web-hosting-is-important-for-b2b-marketing-2\/#primaryimage"},"image":{"@id":"https:\/\/gotoclient.com\/en\/blog\/why-web-hosting-is-important-for-b2b-marketing-2\/#primaryimage"},"thumbnailUrl":"https:\/\/gotoclient.com\/wp-content\/uploads\/2020\/11\/Web-hosting.jpeg?wsr","datePublished":"2020-11-09T07:15:00+00:00","dateModified":"2021-01-12T17:38:17+00:00","description":"How can web hosting help your company and why web hosting is important for B2B marketing and lead generation.","breadcrumb":{"@id":"https:\/\/gotoclient.com\/en\/blog\/why-web-hosting-is-important-for-b2b-marketing-2\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/gotoclient.com\/en\/blog\/why-web-hosting-is-important-for-b2b-marketing-2\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/gotoclient.com\/en\/blog\/why-web-hosting-is-important-for-b2b-marketing-2\/#primaryimage","url":"https:\/\/gotoclient.com\/wp-content\/uploads\/2020\/11\/Web-hosting.jpeg?wsr","contentUrl":"https:\/\/gotoclient.com\/wp-content\/uploads\/2020\/11\/Web-hosting.jpeg?wsr","width":1902,"height":1355,"caption":"Why web hosting is important for B2B marketing"},{"@type":"BreadcrumbList","@id":"https:\/\/gotoclient.com\/en\/blog\/why-web-hosting-is-important-for-b2b-marketing-2\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/gotoclient.com\/en\/"},{"@type":"ListItem","position":2,"name":"Blog","item":"https:\/\/gotoclient.com\/en\/blog\/"},{"@type":"ListItem","position":3,"name":"Why web hosting is important for B2B marketing"}]},{"@type":"WebSite","@id":"https:\/\/gotoclient.com\/en\/#website","url":"https:\/\/gotoclient.com\/en\/","name":"Gotoclient","description":"Marketing Agency","publisher":{"@id":"https:\/\/gotoclient.com\/en\/#organization"},"alternateName":"GTC","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/gotoclient.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/gotoclient.com\/en\/#organization","name":"Gotoclient","alternateName":"GTC","url":"https:\/\/gotoclient.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/gotoclient.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/gotoclient.com\/wp-content\/uploads\/2025\/07\/gotoclient_logo_icon.png","contentUrl":"https:\/\/gotoclient.com\/wp-content\/uploads\/2025\/07\/gotoclient_logo_icon.png","width":240,"height":266,"caption":"Gotoclient"},"image":{"@id":"https:\/\/gotoclient.com\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.instagram.com\/gotoclient\/","https:\/\/www.linkedin.com\/company\/gotoclient"]}]}},"_links":{"self":[{"href":"https:\/\/gotoclient.com\/en\/wp-json\/wp\/v2\/blog\/7490","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gotoclient.com\/en\/wp-json\/wp\/v2\/blog"}],"about":[{"href":"https:\/\/gotoclient.com\/en\/wp-json\/wp\/v2\/types\/blog"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gotoclient.com\/en\/wp-json\/wp\/v2\/media\/7486"}],"wp:attachment":[{"href":"https:\/\/gotoclient.com\/en\/wp-json\/wp\/v2\/media?parent=7490"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gotoclient.com\/en\/wp-json\/wp\/v2\/tags?post=7490"},{"taxonomy":"blog_cat","embeddable":true,"href":"https:\/\/gotoclient.com\/en\/wp-json\/wp\/v2\/blog_cat?post=7490"},{"taxonomy":"blog_language","embeddable":true,"href":"https:\/\/gotoclient.com\/en\/wp-json\/wp\/v2\/blog_language?post=7490"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}