{"id":12109,"date":"2021-10-27T09:26:02","date_gmt":"2021-10-27T08:26:02","guid":{"rendered":"https:\/\/gotoclient.com\/?page_id=12109"},"modified":"2025-06-10T16:02:20","modified_gmt":"2025-06-10T15:02:20","slug":"b2b-paid-media-trends-with-gabriel-colombo","status":"publish","type":"page","link":"https:\/\/gotoclient.com\/en\/b2b-paid-media-trends-with-gabriel-colombo\/","title":{"rendered":"B2B paid media trends with Gabriel Colombo"},"content":{"rendered":"\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<h2 class=\"wp-block-heading\" id=\"h-b2b-paid-media-trends-with-gabriel-colombo\"><strong>B2B paid media trends with Gabriel Colombo<\/strong><\/h2>\n\n\n\n<div style=\"height:43px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Stay ahead in the B2B landscape with the most relevant <a href=\"https:\/\/gotoclient.com\/en\/blog\/https-gotoclient-com-en-blog-https-gotoclient-com-en-blog-most-relevant-statistics-that-everyone-involved-with-b2b-should-know-about\/\">paid media trends<\/a> for the coming years. In this exclusive session, <a href=\"https:\/\/www.linkedin.com\/in\/gabriel-colombo\/\">Gabriel Colombo<\/a>, CEO of <a class=\"\" href=\"https:\/\/traktor.digital\/\">Traktor Digital Traction<\/a>, shares actionable strategies to build high-performing <a href=\"https:\/\/gotoclient.com\/en\/guides\/the-b2b-inbound-marketing-definitive-guide\/\">B2B digital advertising <\/a>campaigns.<\/p>\n\n\n\n<p>Whether you&#8217;re running <a>LinkedIn <\/a><a href=\"http:\/\/www.linkedin.com\">Ads<\/a>, planning a <a href=\"https:\/\/gotoclient.com\/en\/services\/b2b-lead-generation\/\">demand generation program<\/a>, or scaling through <a href=\"https:\/\/gotoclient.com\/en\/services\/channel-loyalty-program\/\">channel loyalty<\/a>, these trends will help you align with the future of B2B media buying.<\/p>\n\n\n\n<p>Explore more B2B growth strategies in our <a href=\"https:\/\/gotoclient.com\/en\/b2b-marketing-success-hub\/\">B2B Marketing Success Hu<\/a><a>b<\/a> and power your campaigns with expert-led insights.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\"><\/div>\n<\/div>\n\n\n\n<div style=\"height:53px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-2 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<iframe loading=\"lazy\" class=\"lazy-loaded\" width=\"560\" height=\"315\" data-lazy-type=\"iframe\" data-src=\"https:\/\/www.youtube.com\/embed\/Zd6FDV7xYqs\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"\" src=\"https:\/\/www.youtube.com\/embed\/Zd6FDV7xYqs\" style=\"\n    width: 710px;\n    min-height: 410px;\n\"><\/iframe>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\"><\/div>\n<\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>B2B paid media trends with Gabriel Colombo Stay ahead in the B2B landscape with the most relevant paid media trends for the coming years. In this exclusive session, Gabriel Colombo, CEO of Traktor Digital Traction, shares actionable strategies to build high-performing B2B digital advertising campaigns. Whether you&#8217;re running LinkedIn Ads, planning a demand generation program, [&hellip;]<\/p>\n","protected":false},"author":14,"featured_media":17215,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-12109","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>B2B paid media trends with Gabriel Colombo - Gotoclient<\/title>\n<meta name=\"description\" content=\"Boost your B2B digital campaigns. Get exclusive insights on Paid Media trends from expert Gabriel Colombo.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gotoclient.com\/en\/b2b-paid-media-trends-with-gabriel-colombo\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"B2B paid media trends with Gabriel Colombo - Gotoclient\" \/>\n<meta property=\"og:description\" content=\"Boost your B2B digital campaigns. Get exclusive insights on Paid Media trends from expert Gabriel Colombo.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/gotoclient.com\/en\/b2b-paid-media-trends-with-gabriel-colombo\/\" \/>\n<meta property=\"og:site_name\" content=\"Gotoclient\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-10T15:02:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/gotoclient.com\/wp-content\/uploads\/2024\/07\/skyline-mountain.jpeg?wsr\" \/>\n\t<meta property=\"og:image:width\" content=\"1300\" \/>\n\t<meta property=\"og:image:height\" content=\"542\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"TechArticle\",\"@id\":\"https:\/\/gotoclient.com\/en\/b2b-paid-media-trends-with-gabriel-colombo\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/gotoclient.com\/en\/b2b-paid-media-trends-with-gabriel-colombo\/\"},\"author\":{\"name\":\"Guillem Galera\",\"@id\":\"https:\/\/gotoclient.com\/en\/#\/schema\/person\/37760905c24f93e481974fc0165dfb92\"},\"headline\":\"B2B paid media trends with Gabriel Colombo\",\"datePublished\":\"2021-10-27T08:26:02+00:00\",\"dateModified\":\"2025-06-10T15:02:20+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/gotoclient.com\/en\/b2b-paid-media-trends-with-gabriel-colombo\/\"},\"wordCount\":106,\"publisher\":{\"@id\":\"https:\/\/gotoclient.com\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/gotoclient.com\/en\/b2b-paid-media-trends-with-gabriel-colombo\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/gotoclient.com\/wp-content\/uploads\/2024\/07\/skyline-mountain.jpeg?wsr\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/gotoclient.com\/en\/b2b-paid-media-trends-with-gabriel-colombo\/\",\"url\":\"https:\/\/gotoclient.com\/en\/b2b-paid-media-trends-with-gabriel-colombo\/\",\"name\":\"B2B paid media trends with Gabriel Colombo - Gotoclient\",\"isPartOf\":{\"@id\":\"https:\/\/gotoclient.com\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/gotoclient.com\/en\/b2b-paid-media-trends-with-gabriel-colombo\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/gotoclient.com\/en\/b2b-paid-media-trends-with-gabriel-colombo\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/gotoclient.com\/wp-content\/uploads\/2024\/07\/skyline-mountain.jpeg?wsr\",\"datePublished\":\"2021-10-27T08:26:02+00:00\",\"dateModified\":\"2025-06-10T15:02:20+00:00\",\"description\":\"Boost your B2B digital campaigns. 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