{"id":20439,"date":"2026-02-18T11:32:47","date_gmt":"2026-02-18T10:32:47","guid":{"rendered":"https:\/\/gotoclient.com\/?page_id=20439"},"modified":"2026-02-18T16:19:40","modified_gmt":"2026-02-18T15:19:40","slug":"thought-leadership-roi-calculator","status":"publish","type":"page","link":"https:\/\/gotoclient.com\/en\/thought-leadership-roi-calculator\/","title":{"rendered":"Thought Leadership ROI Calculator"},"content":{"rendered":"\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\" id=\"h-thought-leadership-roi-calculator\"><strong>Thought Leadership Funnel Calculator<\/strong><\/h2>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Building a B2B Thought Leadership strategy requires consistent expertise, a clear point of view and strong distribution to turn attention into demand. Estimate the potential revenue and ROI of your thought leadership activity through our <strong>calculator<\/strong>.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-how-to-use-the-calculator\"><strong>How to use the calculator<\/strong><\/h3>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>We have created the Thought Leadership ROI calculator to help you estimate the business impact of your content, experts and distribution. You only have to fill in the boxes with an *, and the calculator will automatically estimate reach, engagement, site visits, leads and potential revenue.<\/p>\n\n\n\n<p>Each field includes a short explanation to help you set realistic assumptions, such as publishing frequency, audience growth, click-through rate, conversion rate or average deal value. If you have any questions, feel free to <strong><a href=\"https:\/\/gotoclient.com\/en\/contact\/\" target=\"_blank\" rel=\"noreferrer noopener\">contact us<\/a><\/strong>.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:52px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<link rel='stylesheet' id='formidable-css' href='https:\/\/gotoclient.com\/wp-content\/plugins\/formidable\/css\/formidableforms.css?ver=3311555' type='text\/css' media='all' \/>\n<div class=\"frm_forms  with_frm_style frm_style_formidable-style\" id=\"frm_form_10_container\" >\n<form enctype=\"multipart\/form-data\" method=\"post\" class=\"frm-show-form  frm_pro_form \" id=\"form_thoughtleadershiproicalculator667917429432\" >\n<div class=\"frm_form_fields \">\n<fieldset>\n<legend class=\"frm_screen_reader\">Thought Leadership ROI Calculator<\/legend>\r\n\r\n<div class=\"frm_fields_container\">\n<input type=\"hidden\" name=\"frm_action\" value=\"create\" \/>\n<input type=\"hidden\" name=\"form_id\" value=\"10\" \/>\n<input type=\"hidden\" name=\"frm_hide_fields_10\" id=\"frm_hide_fields_10\" value=\"\" \/>\n<input type=\"hidden\" name=\"form_key\" value=\"thoughtleadershiproicalculator667917429432\" \/>\n<input type=\"hidden\" name=\"item_meta[0]\" value=\"\" \/>\n<input type=\"hidden\" id=\"frm_submit_entry_10\" name=\"frm_submit_entry_10\" value=\"ee64653bec\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/en\/wp-json\/wp\/v2\/pages\/20439\" \/><div id=\"frm_field_201_container\" class=\"frm_form_field form-field  frm_required_field frm_top_container frm12\">\r\n    <label for=\"field_9v8hy32\" id=\"field_9v8hy32_label\" class=\"frm_primary_label\">Customer value \/ year\r\n        <span class=\"frm_required\">*<\/span>\r\n    <\/label>\r\n    <input type=\"number\" id=\"field_9v8hy32\" name=\"item_meta[201]\" value=\"40000\"  data-frmval=\"40000\" data-reqmsg=\"Los campos deben ser completados\" aria-required=\"true\" data-invmsg=\"Number is invalid\" aria-invalid=\"false\"   aria-describedby=\"frm_desc_field_9v8hy32\" min=\"0\" max=\"9999999\" step=\"any\"\/>\r\n    <div class=\"frm_description\" id=\"frm_desc_field_9v8hy32\">The revenue associated with an average customer, for a 1 year period<\/div>\r\n    \r\n<\/div>\n<div id=\"frm_field_252_container\" class=\"frm_form_field form-field  frm_required_field frm_top_container frm4 frm_first\">\n\t<label for=\"field_cc7cv\" id=\"field_cc7cv_label\" class=\"frm_primary_label\">Amount of Profiles\n\t\t<span class=\"frm_required\" aria-hidden=\"true\">*<\/span>\n\t<\/label>\n\t<input type=\"number\" id=\"field_cc7cv\" name=\"item_meta[252]\" value=\"5\"  data-frmval=\"5\" data-reqmsg=\"Los campos deben ser completados\" aria-required=\"true\" data-invmsg=\"Amount of Profiles is invalid\" aria-invalid=\"false\"   aria-describedby=\"frm_desc_field_cc7cv\" min=\"0\" max=\"9999999\" step=\"any\"\/>\n\t<div class=\"frm_description\" id=\"frm_desc_field_cc7cv\">Number of profiles you will work with<\/div>\n\t\n<\/div>\n<div id=\"frm_field_224_container\" class=\"frm_form_field form-field  frm_required_field frm_top_container frm4\">\n\t<label for=\"field_mc06n\" id=\"field_mc06n_label\" class=\"frm_primary_label\">Hours per Profile\n\t\t<span class=\"frm_required\" aria-hidden=\"true\">*<\/span>\n\t<\/label>\n\t<input type=\"number\" id=\"field_mc06n\" name=\"item_meta[224]\" value=\"8\"  data-frmval=\"8\" data-reqmsg=\"Los campos deben ser completados\" aria-required=\"true\" data-invmsg=\"Hours per Profile is invalid\" aria-invalid=\"false\"   aria-describedby=\"frm_desc_field_mc06n\" min=\"0\" max=\"9999999\" step=\"any\"\/>\n\t<div class=\"frm_description\" id=\"frm_desc_field_mc06n\">The time each profile will spend on LinkedIn<\/div>\n\t\n<\/div>\n<div id=\"frm_field_231_container\" class=\"frm_form_field form-field  frm_required_field frm_top_container frm4\">\n\t<label for=\"field_rf82m\" id=\"field_rf82m_label\" class=\"frm_primary_label\">Duration (weeks)\n\t\t<span class=\"frm_required\" aria-hidden=\"true\">*<\/span>\n\t<\/label>\n\t<input type=\"number\" id=\"field_rf82m\" name=\"item_meta[231]\" value=\"16\"  data-frmval=\"16\" data-reqmsg=\"Los campos deben ser completados\" aria-required=\"true\" data-invmsg=\"Duration (weeks) is invalid\" aria-invalid=\"false\"   aria-describedby=\"frm_desc_field_rf82m\" min=\"0\" max=\"9999999\" step=\"any\"\/>\n\t<div class=\"frm_description\" id=\"frm_desc_field_rf82m\">Duration of the service<\/div>\n\t\n<\/div>\n<div id=\"frm_field_247_container\" class=\"frm_form_field form-field  frm_top_container frm12 frm_first\">\n\t<label for=\"field_llq30\" id=\"field_llq30_label\" class=\"frm_primary_label\">Total Hours of the Campaign\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\n\t<\/label>\n\t<input type=\"number\" id=\"field_llq30\" name=\"item_meta[247]\" value=\"\"  readonly=\"readonly\"  data-invmsg=\"Total Hours of the Campaign is invalid\" aria-invalid=\"false\"   aria-describedby=\"frm_desc_field_llq30\" min=\"0\" max=\"9999999\" step=\"any\"\/>\n\t<div class=\"frm_description\" id=\"frm_desc_field_llq30\">The total amount of time<\/div>\n\t\n<\/div>\n<div id=\"frm_field_225_container\" class=\"frm_form_field form-field  frm_required_field frm_top_container frm6 frm_first\">\n\t<label for=\"field_85odq\" id=\"field_85odq_label\" class=\"frm_primary_label\">Avg Cost Per Person (\u20ac\/Hour)\n\t\t<span class=\"frm_required\" aria-hidden=\"true\">*<\/span>\n\t<\/label>\n\t<input type=\"number\" id=\"field_85odq\" name=\"item_meta[225]\" value=\"\"  data-reqmsg=\"Los campos deben ser completados\" aria-required=\"true\" data-invmsg=\"Avg Cost Per Person (\u20ac\/Hour) is invalid\" aria-invalid=\"false\"   aria-describedby=\"frm_desc_field_85odq\" min=\"0\" max=\"9999999\" step=\"any\"\/>\n\t<div class=\"frm_description\" id=\"frm_desc_field_85odq\">Average price per each profile<\/div>\n\t\n<\/div>\n<div id=\"frm_field_248_container\" class=\"frm_form_field form-field  frm_top_container frm6\">\n\t<label for=\"field_yyguz\" id=\"field_yyguz_label\" class=\"frm_primary_label\">Total Investment (\u20ac)\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\n\t<\/label>\n\t<input type=\"number\" id=\"field_yyguz\" name=\"item_meta[248]\" value=\"\"  readonly=\"readonly\"  data-invmsg=\"Total Investment (\u20ac) is invalid\" aria-invalid=\"false\"   aria-describedby=\"frm_desc_field_yyguz\" min=\"0\" max=\"9999999\" step=\"any\"\/>\n\t<div class=\"frm_description\" id=\"frm_desc_field_yyguz\">The amount you will be investing<\/div>\n\t\n<\/div>\n<div id=\"frm_field_229_container\" class=\"frm_form_field form-field  frm_required_field frm_top_container frm6 frm_first\">\n\t<label for=\"field_lxqaq\" id=\"field_lxqaq_label\" class=\"frm_primary_label\">Posting frequency (posts\/week)\n\t\t<span class=\"frm_required\" aria-hidden=\"true\">*<\/span>\n\t<\/label>\n\t<input type=\"number\" id=\"field_lxqaq\" name=\"item_meta[229]\" value=\"3\"  data-frmval=\"3\" data-reqmsg=\"Los campos deben ser completados\" aria-required=\"true\" data-invmsg=\"Posting frequency (posts\/week) is invalid\" aria-invalid=\"false\"   aria-describedby=\"frm_desc_field_lxqaq\" min=\"0\" max=\"9999999\" step=\"any\"\/>\n\t<div class=\"frm_description\" id=\"frm_desc_field_lxqaq\">Amount of posts done by week<\/div>\n\t\n<\/div>\n<div id=\"frm_field_249_container\" class=\"frm_form_field form-field  frm_top_container frm6\">\n\t<label for=\"field_hhdub\" id=\"field_hhdub_label\" class=\"frm_primary_label\">Total Posts Amount\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\n\t<\/label>\n\t<input type=\"number\" id=\"field_hhdub\" name=\"item_meta[249]\" value=\"\"  readonly=\"readonly\"  data-invmsg=\"Total Posts Amount is invalid\" aria-invalid=\"false\"   aria-describedby=\"frm_desc_field_hhdub\" min=\"0\" max=\"9999999\" step=\"any\"\/>\n\t<div class=\"frm_description\" id=\"frm_desc_field_hhdub\">The total amount of posts\r\n<\/div>\n\t\n<\/div>\n<div id=\"frm_field_230_container\" class=\"frm_form_field form-field  frm_top_container frm6 frm_first\">\n\t<label for=\"field_ll658\" id=\"field_ll658_label\" class=\"frm_primary_label\">Avg Views per Profile (weekly)\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\n\t<\/label>\n\t<input type=\"number\" id=\"field_ll658\" name=\"item_meta[230]\" value=\"\"  placeholder=\"200\" data-invmsg=\"Avg Views per Profile (weekly) is invalid\" aria-invalid=\"false\"   aria-describedby=\"frm_desc_field_ll658\" min=\"0\" max=\"9999999\" step=\"any\"\/>\n\t<div class=\"frm_description\" id=\"frm_desc_field_ll658\">The average views your profile get weekly.<\/div>\n\t\n<\/div>\n<div id=\"frm_field_228_container\" class=\"frm_form_field form-field  frm_required_field frm_top_container frm6\">\n\t<label for=\"field_f361w\" id=\"field_f361w_label\" class=\"frm_primary_label\">Expected Uplift After Optimisation (%)\n\t\t<span class=\"frm_required\" aria-hidden=\"true\">*<\/span>\n\t<\/label>\n\t<input type=\"number\" id=\"field_f361w\" name=\"item_meta[228]\" value=\"\"  placeholder=\"30\" data-reqmsg=\"Los campos deben ser completados\" aria-required=\"true\" data-invmsg=\"Expected Uplift After Optimisation (%) is invalid\" aria-invalid=\"false\"   aria-describedby=\"frm_desc_field_f361w\" min=\"0\" max=\"100\" step=\"any\"\/>\n\t<div class=\"frm_description\" id=\"frm_desc_field_f361w\">Percentage of increase in views you expect<\/div>\n\t\n<\/div>\n<div id=\"frm_field_237_container\" class=\"frm_form_field form-field  frm_top_container frm6 frm_first\">\n\t<label for=\"field_je9e2\" id=\"field_je9e2_label\" class=\"frm_primary_label\">Average Profile Views\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\n\t<\/label>\n\t<input type=\"number\" id=\"field_je9e2\" name=\"item_meta[237]\" value=\"\"  readonly=\"readonly\"  data-invmsg=\"Average Profile Views is invalid\" aria-invalid=\"false\"   aria-describedby=\"frm_desc_field_je9e2\" min=\"0\" max=\"999999999\" step=\"any\"\/>\n\t<div class=\"frm_description\" id=\"frm_desc_field_je9e2\">The amount of profile views after the optimisation<\/div>\n\t\n<\/div>\n<div id=\"frm_field_250_container\" class=\"frm_form_field form-field  frm_top_container frm6\">\n\t<label for=\"field_4ys5j\" id=\"field_4ys5j_label\" class=\"frm_primary_label\">Expected Profile Views\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\n\t<\/label>\n\t<input type=\"number\" id=\"field_4ys5j\" name=\"item_meta[250]\" value=\"\"  readonly=\"readonly\"  data-invmsg=\"Expected Profile Views is invalid\" aria-invalid=\"false\"   aria-describedby=\"frm_desc_field_4ys5j\" min=\"0\" max=\"9999999\" step=\"any\"\/>\n\t<div class=\"frm_description\" id=\"frm_desc_field_4ys5j\">Expected views per posts<\/div>\n\t\n<\/div>\n<div id=\"frm_field_226_container\" class=\"frm_form_field form-field  frm_required_field frm_top_container frm12 frm_first\">\n\t<label for=\"field_s223q\" id=\"field_s223q_label\" class=\"frm_primary_label\">View to Connection Request Rate (%)\n\t\t<span class=\"frm_required\" aria-hidden=\"true\">*<\/span>\n\t<\/label>\n\t<input type=\"number\" id=\"field_s223q\" name=\"item_meta[226]\" value=\"\"  placeholder=\"0.05\" data-reqmsg=\"Los campos deben ser completados\" aria-required=\"true\" data-invmsg=\"View to Connection Request Rate (%) is invalid\" aria-invalid=\"false\"   aria-describedby=\"frm_desc_field_s223q\" min=\"0\" max=\"100\" step=\"any\"\/>\n\t<div class=\"frm_description\" id=\"frm_desc_field_s223q\">Percentage of connections requests you get per view<\/div>\n\t\n<\/div>\n<div id=\"frm_field_238_container\" class=\"frm_form_field form-field  frm_top_container frm6 frm_first\">\n\t<label for=\"field_ko4dr\" id=\"field_ko4dr_label\" class=\"frm_primary_label\">Connection Requests\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\n\t<\/label>\n\t<input type=\"number\" id=\"field_ko4dr\" name=\"item_meta[238]\" value=\"\"  readonly=\"readonly\"  data-invmsg=\"Connection Requests is invalid\" aria-invalid=\"false\"   aria-describedby=\"frm_desc_field_ko4dr\" min=\"0\" max=\"9999999\" step=\"any\"\/>\n\t<div class=\"frm_description\" id=\"frm_desc_field_ko4dr\">Amount of connections you get<\/div>\n\t\n<\/div>\n<div id=\"frm_field_227_container\" class=\"frm_form_field form-field  frm_required_field frm_top_container frm6\">\n\t<label for=\"field_7jdxg\" id=\"field_7jdxg_label\" class=\"frm_primary_label\">Connection Acceptance Rate (%)\n\t\t<span class=\"frm_required\" aria-hidden=\"true\">*<\/span>\n\t<\/label>\n\t<input type=\"number\" id=\"field_7jdxg\" name=\"item_meta[227]\" value=\"\"  placeholder=\"70\" data-reqmsg=\"Los campos deben ser completados\" aria-required=\"true\" data-invmsg=\"Connection Acceptance Rate (%) is invalid\" aria-invalid=\"false\"   aria-describedby=\"frm_desc_field_7jdxg\" min=\"0\" max=\"100\" step=\"any\"\/>\n\t<div class=\"frm_description\" id=\"frm_desc_field_7jdxg\">Percentage of connections you accept<\/div>\n\t\n<\/div>\n<div id=\"frm_field_239_container\" class=\"frm_form_field form-field  frm_top_container frm6 frm_first\">\n\t<label for=\"field_pxv3a\" id=\"field_pxv3a_label\" class=\"frm_primary_label\">Connections Accepted\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\n\t<\/label>\n\t<input type=\"number\" id=\"field_pxv3a\" name=\"item_meta[239]\" value=\"\"  readonly=\"readonly\"  data-invmsg=\"Connections Accepted is invalid\" aria-invalid=\"false\"   aria-describedby=\"frm_desc_field_pxv3a\" min=\"0\" max=\"9999999\" step=\"any\"\/>\n\t<div class=\"frm_description\" id=\"frm_desc_field_pxv3a\">Total amount of connections<\/div>\n\t\n<\/div>\n<div id=\"frm_field_233_container\" class=\"frm_form_field form-field  frm_required_field frm_top_container frm6\">\n\t<label for=\"field_8dsgj\" id=\"field_8dsgj_label\" class=\"frm_primary_label\">Connection to Conversation Rate (%)\n\t\t<span class=\"frm_required\" aria-hidden=\"true\">*<\/span>\n\t<\/label>\n\t<input type=\"number\" id=\"field_8dsgj\" name=\"item_meta[233]\" value=\"\"  placeholder=\"20\" data-reqmsg=\"Los campos deben ser completados\" aria-required=\"true\" data-invmsg=\"Connection to Conversation Rate (%) is invalid\" aria-invalid=\"false\"   aria-describedby=\"frm_desc_field_8dsgj\" min=\"0\" max=\"100\" step=\"any\"\/>\n\t<div class=\"frm_description\" id=\"frm_desc_field_8dsgj\">Percentage of conversations you start<\/div>\n\t\n<\/div>\n<div id=\"frm_field_240_container\" class=\"frm_form_field form-field  frm_top_container frm6 frm_first\">\n\t<label for=\"field_eq4no\" id=\"field_eq4no_label\" class=\"frm_primary_label\">Conversations\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\n\t<\/label>\n\t<input type=\"number\" id=\"field_eq4no\" name=\"item_meta[240]\" value=\"\"  readonly=\"readonly\"  data-invmsg=\"Conversations is invalid\" aria-invalid=\"false\"   aria-describedby=\"frm_desc_field_eq4no\" min=\"0\" max=\"9999999\" step=\"any\"\/>\n\t<div class=\"frm_description\" id=\"frm_desc_field_eq4no\">Total amount of conversations<\/div>\n\t\n<\/div>\n<div id=\"frm_field_234_container\" class=\"frm_form_field form-field  frm_required_field frm_top_container frm6\">\n\t<label for=\"field_zqx06\" id=\"field_zqx06_label\" class=\"frm_primary_label\">Conversation to Meeting Rate (%)\n\t\t<span class=\"frm_required\" aria-hidden=\"true\">*<\/span>\n\t<\/label>\n\t<input type=\"number\" id=\"field_zqx06\" name=\"item_meta[234]\" value=\"60\"  data-frmval=\"60\" data-reqmsg=\"Los campos deben ser completados\" aria-required=\"true\" data-invmsg=\"Conversation to Meeting Rate (%) is invalid\" aria-invalid=\"false\"   aria-describedby=\"frm_desc_field_zqx06\" min=\"0\" max=\"100\" step=\"any\"\/>\n\t<div class=\"frm_description\" id=\"frm_desc_field_zqx06\">Percentage of meetings you book<\/div>\n\t\n<\/div>\n<div id=\"frm_field_241_container\" class=\"frm_form_field form-field  frm_top_container frm6 frm_first\">\n\t<label for=\"field_437pd\" id=\"field_437pd_label\" class=\"frm_primary_label\">Meetings\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\n\t<\/label>\n\t<input type=\"number\" id=\"field_437pd\" name=\"item_meta[241]\" value=\"\"  readonly=\"readonly\"  data-invmsg=\"Meetings is invalid\" aria-invalid=\"false\"   aria-describedby=\"frm_desc_field_437pd\" min=\"0\" max=\"9999999\" step=\"any\"\/>\n\t<div class=\"frm_description\" id=\"frm_desc_field_437pd\">Total amount of meetings<\/div>\n\t\n<\/div>\n<div id=\"frm_field_235_container\" class=\"frm_form_field form-field  frm_required_field frm_top_container frm6\">\n\t<label for=\"field_70emc\" id=\"field_70emc_label\" class=\"frm_primary_label\">Meeting to SQL Rate (%)\n\t\t<span class=\"frm_required\" aria-hidden=\"true\">*<\/span>\n\t<\/label>\n\t<input type=\"number\" id=\"field_70emc\" name=\"item_meta[235]\" value=\"\"  placeholder=\"60\" data-reqmsg=\"Los campos deben ser completados\" aria-required=\"true\" data-invmsg=\"Meeting to SQL Rate (%) is invalid\" aria-invalid=\"false\"   aria-describedby=\"frm_desc_field_70emc\" min=\"0\" max=\"100\" step=\"any\"\/>\n\t<div class=\"frm_description\" id=\"frm_desc_field_70emc\">Percentage of SQL you make<\/div>\n\t\n<\/div>\n<div id=\"frm_field_242_container\" class=\"frm_form_field form-field  frm_top_container frm6 frm_first\">\n\t<label for=\"field_em06t\" id=\"field_em06t_label\" class=\"frm_primary_label\">SQLs\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\n\t<\/label>\n\t<input type=\"number\" id=\"field_em06t\" name=\"item_meta[242]\" value=\"\"  readonly=\"readonly\"  data-invmsg=\"SQLs is invalid\" aria-invalid=\"false\"   aria-describedby=\"frm_desc_field_em06t\" min=\"0\" max=\"9999999\" step=\"any\"\/>\n\t<div class=\"frm_description\" id=\"frm_desc_field_em06t\">Total amount of SQLs<\/div>\n\t\n<\/div>\n<div id=\"frm_field_236_container\" class=\"frm_form_field form-field  frm_required_field frm_top_container frm6\">\n\t<label for=\"field_mo44g\" id=\"field_mo44g_label\" class=\"frm_primary_label\">SQL to Customer Rate (%)\n\t\t<span class=\"frm_required\" aria-hidden=\"true\">*<\/span>\n\t<\/label>\n\t<input type=\"number\" id=\"field_mo44g\" name=\"item_meta[236]\" value=\"\"  placeholder=\"80\" data-reqmsg=\"Los campos deben ser completados\" aria-required=\"true\" data-invmsg=\"SQL to Customer Rate (%) is invalid\" aria-invalid=\"false\"   aria-describedby=\"frm_desc_field_mo44g\" min=\"0\" max=\"100\" step=\"any\"\/>\n\t<div class=\"frm_description\" id=\"frm_desc_field_mo44g\">Percentage of customers you make<\/div>\n\t\n<\/div>\n<div id=\"frm_field_246_container\" class=\"frm_form_field form-field  frm_top_container frm12 frm_first\">\n\t<label for=\"field_86rz5\" id=\"field_86rz5_label\" class=\"frm_primary_label\">Customers\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\n\t<\/label>\n\t<input type=\"number\" id=\"field_86rz5\" name=\"item_meta[246]\" value=\"\"  readonly=\"readonly\"  data-invmsg=\"Customers is invalid\" aria-invalid=\"false\"   aria-describedby=\"frm_desc_field_86rz5\" min=\"0\" max=\"9999999\" step=\"any\"\/>\n\t<div class=\"frm_description\" id=\"frm_desc_field_86rz5\">Total amount of customers<\/div>\n\t\n<\/div>\n<div id=\"frm_field_253_container\" class=\"frm_form_field form-field  frm_top_container frm6 frm_first\">\n\t<label for=\"field_ez1qi\" id=\"field_ez1qi_label\" class=\"frm_primary_label\">Revenue (year)\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\n\t<\/label>\n\t<input type=\"number\" id=\"field_ez1qi\" name=\"item_meta[253]\" value=\"\"  readonly=\"readonly\"  data-invmsg=\"Revenue (year) is invalid\" aria-invalid=\"false\"   aria-describedby=\"frm_desc_field_ez1qi\" min=\"0\" max=\"9999999\" step=\"any\"\/>\n\t<div class=\"frm_description\" id=\"frm_desc_field_ez1qi\">The yearly revenue you make<\/div>\n\t\n<\/div>\n<div id=\"frm_field_254_container\" class=\"frm_form_field form-field  frm_top_container frm6\">\n\t<label for=\"field_19hv6\" id=\"field_19hv6_label\" class=\"frm_primary_label\">ROI (%)\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\n\t<\/label>\n\t<input type=\"number\" id=\"field_19hv6\" name=\"item_meta[254]\" value=\"\"  readonly=\"readonly\"  data-invmsg=\"ROI (%) is invalid\" aria-invalid=\"false\"   aria-describedby=\"frm_desc_field_19hv6\" min=\"0\" max=\"9999999\" step=\"any\"\/>\n\t<div class=\"frm_description\" id=\"frm_desc_field_19hv6\">The return of investment<\/div>\n\t\n<\/div>\n<div id=\"frm_field_220_container\" class=\"frm_form_field form-field  frm12 frm_first\">\r\n\t<div class=\"frm_submit\">\r\n\r\n<button class=\"frm_button_submit frm_final_submit\" type=\"submit\"  >Finish<\/button>\r\n\r\n<\/div>\r\n<\/div>\n\t<input type=\"hidden\" name=\"item_key\" value=\"\" \/>\n\t\t\t\t<div class=\"frm__67ea6f0d975de\">\n\t\t\t\t<label for=\"frm_email_10\" >\n\t\t\t\t\tIf you are human, leave this field blank.\t\t\t\t<\/label>\n\t\t\t\t<input  id=\"frm_email_10\" type=\"text\" class=\"frm_verify\" name=\"frm__67ea6f0d975de\" value=\"\" autocomplete=\"off\"  \/>\n\t\t\t<\/div>\n\t\t<input name=\"frm_state\" type=\"hidden\" value=\"LByKH3AKpizlV6Ksxfov\/NWr9hN8iqVFlEUPZmsEThM=\" \/><\/div>\n<\/fieldset>\n<\/div>\n\n<\/form>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-2 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-medium-font-size\"><strong>Need B2B thought leadership that drives pipeline?<\/strong> Let Gotoclient help you build credible expert positioning and turn attention into measurable business growth.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\">\n<h5 class=\"wp-block-heading has-text-align-center has-medium-font-size\" id=\"h-contact-us-here\"><a href=\"https:\/\/gotoclient.com\/en\/contact_gotoclient\/\"><strong>Contact Us Here<\/strong><\/a><\/h5>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-image\">\n<figure class=\"alignright size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"142\" src=\"https:\/\/gotoclient.com\/wp-content\/uploads\/2025\/03\/gotoclient_logo-3-700x142.png\" alt=\"\" class=\"wp-image-17874\" style=\"width:236px;height:47px\" srcset=\"https:\/\/gotoclient.com\/wp-content\/uploads\/2025\/03\/gotoclient_logo-3-700x142.png 700w, https:\/\/gotoclient.com\/wp-content\/uploads\/2025\/03\/gotoclient_logo-3-250x51.png 250w, https:\/\/gotoclient.com\/wp-content\/uploads\/2025\/03\/gotoclient_logo-3-768x156.png 768w, https:\/\/gotoclient.com\/wp-content\/uploads\/2025\/03\/gotoclient_logo-3-1536x312.png 1536w, https:\/\/gotoclient.com\/wp-content\/uploads\/2025\/03\/gotoclient_logo-3-320x65.png 320w, https:\/\/gotoclient.com\/wp-content\/uploads\/2025\/03\/gotoclient_logo-3-1680x342.png 1680w, https:\/\/gotoclient.com\/wp-content\/uploads\/2025\/03\/gotoclient_logo-3-1020x207.png 1020w, https:\/\/gotoclient.com\/wp-content\/uploads\/2025\/03\/gotoclient_logo-3-730x148.png 730w, https:\/\/gotoclient.com\/wp-content\/uploads\/2025\/03\/gotoclient_logo-3-1280x260.png 1280w, https:\/\/gotoclient.com\/wp-content\/uploads\/2025\/03\/gotoclient_logo-3-120x24.png 120w, https:\/\/gotoclient.com\/wp-content\/uploads\/2025\/03\/gotoclient_logo-3-372x76.png 372w, https:\/\/gotoclient.com\/wp-content\/uploads\/2025\/03\/gotoclient_logo-3.png 1864w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/figure><\/div><\/div>\n<\/div>\n\n\n\n<p><\/p>\n\n\n","protected":false},"excerpt":{"rendered":"<p>Thought Leadership Funnel Calculator Building a B2B Thought Leadership strategy requires consistent expertise, a clear point of view and strong distribution to turn attention into demand. Estimate the potential revenue and ROI of your thought leadership activity through our calculator. How to use the calculator We have created the Thought Leadership ROI calculator to help [&hellip;]<\/p>\n","protected":false},"author":16,"featured_media":19775,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-20439","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Thought Leadership ROI calculator - Gotoclient<\/title>\n<meta name=\"description\" content=\"Estimate the clicks, leads, qualified leads, requests customers and ROI of your campaigns through the Thought Leadership ROI calculator.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gotoclient.com\/en\/thought-leadership-roi-calculator\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Thought Leadership ROI calculator - 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