Glossary B2B
Mobile-first
Mobile-first is a design and development strategy that prioritises the optimisation of websites, applications, and digital content for mobile devices before adapting them to larger screens such as tablets or desktops. It reflects the growing dominance of mobile usage and ensures the user experience is seamless, fast, and accessible across smartphones and smaller screens.oration opportunities.
Welcome to the most comprehensive and detailed B2B glossary on the internet, created by Gotoclient, a leading B2B marketing agency with over 15 years of experience working with top technology vendors across Europe. Our expertise in B2B demand generation, account-based marketing, and sales strategies allows us to provide the most accurate and insightful definitions of key industry terms.