The Campari Academy
Inbound marketing program for bartenders
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The problem
Being recently launched, the Campari Academy had yet to get traction within the bartenders universe in Spain.
Similar issue? Talk to us!The goals
In a very short period of time it was critical to make the academy become a reference in the Spanish market
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The Plan
We created an inbound marketing strategic plan covering all inbound marketing key disciplines, including a strong mix of online and offline offers, fully aligned with Gruppo Campari’s goals.
Read our inbound marketing guide
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The Results
45% web traffic increase in 3 months
75% memberships increase in 6 months
20% Facebook community increase in 3 months
15% Instagram community increase in 3 months