Fujifilm

Todo Suma – Loyalty program

The Problem

In a shrinking market, Fujifilm had to send a clear supporitve message and raise their sales.

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The Goals

On one side, there was the need to increase sales, and on the other side, to generate a greater engagement from the channel.

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The Plan

We created a 6 months loyalty plan where both the small retailers / shops and the distributors could receive incentives against the purchase of Fujifilm’s products.

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The Results


More than 200 small retailers adhered to the program

Strong sales increase

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Mention of partners

Gotoclient is a HubSpot partner agency in Barcelona and Milan, and an Adobe Marketing Cloud partner agency. Gotoclient is a partner agency of Ada On Cloud too, in Barcelona and Milan, which has created the term convergent marketing. For each inbound marketing project we choose the right platform.