![[Data] Latest marketing and sales stats on COVID-19](https://gotoclient.com/wp-content/uploads/2020/05/Stats.jpeg)
[Data] Latest marketing and sales stats on COVID-19
[Data] Latest marketing and sales stats on COVID-19 Need the key B2B and consumer COVID-19 Data? In order to give the best COVID-19 response, we’re constantly updating stats for marketing and sales on COVID-19. Visit the Spanish version here: Consumer trends Retail Economy Employment Markets Leaders Consumer trends In China, consumer online time raised […]
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LinkedIn Ads targeting strategy based on exclusions and inclusions – Tips and tricks
LinkedIn Ads targeting strategy based on exclusions and inclusions – Tips and tricks The LinkedIn Ads targeting offers an extensive list of options to develop your strategy. This is a very positive point about LinkedIn, as it allows you to reach your target audience precisely. However, it can sometimes be challenging to know how to segment your […]
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How to calculate the LinkedIn Ads ROI for lead generation
How to calculate the LinkedIn Ads ROI for lead generation To calculate the LinkedIn Ads ROI, you have to consider a number of steps (16 steps in fact). These are from the customer value and investment definition, to the number of customers estimation and the revenue measurement. Before launching a LinkedIn Ad campaign for lead […]
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Calculate LinkedIn Ads costs and investment
LinkedIn Ads costs and investment: How to calculate them Are you thinking about LinkedIn Ads costs and investment? There is a science behind calculating how much a LinkedIn Ads campaign costs and how an advertiser should calculate the investment. There are many essential factors to take into consideration before launching a LinkedIn Ads campaign. Such […]
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5 Marketing Automation strategies you should implement
5 Marketing Automation strategies you should implement Marketing automation is about using software to nurture prospects and leads and automate marketing activities. So, the goal of marketing automation is to deliver a customised experience and also to save time with repetitive tasks. HubSpot confirms that 50% of the leads are not ready to buy. So, it’s important to focus efforts on nurturing those leads who are not prepared to buy or hire your […]
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Lead gen forms advantages and best practices
Lead gen forms advantages and best practices In the B2B lead generation campaigns creations, LinkedIn Ads is one of the best platforms to achieve optimal results. According to an analysis by Hubspot’s, LinkedIn lead conversion rates are 3 times higher than other relevant platforms. In this kind of campaigns, it’s advisable to use the form […]
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Ad types on LinkedIn: LinkedIn Ads keys
Ad types on LinkedIn: LinkedIn Ads keys Carrying out an advertising campaign on LinkedIn is highly recommended if your business is B2B, and you have determined that your target audience is on this social network, which already has more than 600 million users globally. That’s why you need to know which LinkedIn Ad type you […]
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How to make good use of the LinkedIn Ads budget
How to make good use of the LinkedIn Ads budget LinkedIn Ads is indeed a platform that requires a higher investment compared to others. However, with good use of the budget, you can get qualified results. That’s why, in this post, we are going to talk about how to make good use of the LinkedIn Ads […]
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